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- Talking Top Tens: Tara FoleyBack in 2009, Tara was on a completely different career path (law!), working long hours, and trying to stay healthy. It occurred to her that she focused on fitness and healthy eating—but not what she put on her face and body. So she started asking questions and launched a blog focused on finding clean options. The response showed her how many of us wanted to understand what we’re putting on ourselves and where to find effective, luxurious nontoxic options. When the concept won a national retail business plan competition during her MBA program at Babson, she knew she was onto something! After years of hands-in-the-dirt learning both on a lavender farm in France and with a private label beauty company, she founded Follain in 2013 because she believed and still does that no one should have to sacrifice health for beauty. With degrees in public policy and business, Tara’s vision, passion, and activism fuel Follain’s growth, and its mission of improving the health and lives of others. You can learn more about Tara and Follain by following her @tcofoley and @shopfollain.
- Talking Top Tens: Dorie S. & Emelyn N.Dorie Golkin Smith and Emelyn Northway are the co-founders of Of Mercer, a contemporary women’s workwear brand of fashionable but office-appropriate apparel for the desk-to-dinner lifestyle. The pair started Of Mercer while attending Wharton Business School and bonding over a shared frustration of finding great work clothes in their previous jobs—Dorie in consulting and Emelyn in private equity. The two believe women shouldn’t have to sacrifice quality for price or style for an office dress code. By selling their designer-quality, NYC-made clothing directly through their website, they (and their customers) avoid those hefty retailer markups. Since its launch in 2013, Of Mercer has been featured in Forbes, Refinery29, People Stylewatch, and InStyle. Follow Of Mercer on Facebook, Twitter and Instagram.
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