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- Talking Top Tens: Denise LeeDenise’s big “Aha!” moment came in early 2012, when she was training for her first triathlon and, even for the expert shopper that she was, could not find an activewear brand that offered the effortless, cool style of the contemporary designers she loved. In November of that year, she left her job at a retail brand incubator in New York to build Alala into the activewear brand she had been searching for, and hasn’t looked back since. Denise hails from the sunny island of Singapore, received a double degree from Northwestern University, and holds an MBA from the NYU Stern School of Business. To find out more about Alala, check out their Instagram account here.
- Talking Top Tens: Dorie S. & Emelyn N.Dorie Golkin Smith and Emelyn Northway are the co-founders of Of Mercer, a contemporary women’s workwear brand of fashionable but office-appropriate apparel for the desk-to-dinner lifestyle. The pair started Of Mercer while attending Wharton Business School and bonding over a shared frustration of finding great work clothes in their previous jobs—Dorie in consulting and Emelyn in private equity. The two believe women shouldn’t have to sacrifice quality for price or style for an office dress code. By selling their designer-quality, NYC-made clothing directly through their website, they (and their customers) avoid those hefty retailer markups. Since its launch in 2013, Of Mercer has been featured in Forbes, Refinery29, People Stylewatch, and InStyle. Follow Of Mercer on Facebook, Twitter and Instagram.
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