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- Talking Top Tens: Elizabeth ScherleElizabeth was leading business partnerships at a fashion events startup when she realized there was a lost opportunity where brands weren’t collecting consumer feedback on the products sampled in event gift bags. This prompted her to co-found Influenster, a product discovery and reviews website that facilitates product trial and conversations between brands and social media savvy consumers to help companies populate the digital sphere with user generated content. Elizabeth grew up on a farm outside a 171-person town in Iowa, and currently lives in Williamsburg, Brooklyn. Check out Scherle’s LinkedIn and Instagram to find out more about her!
- Talking Top Tens: Cassandra ParèCassandra Parè is the CEO and Founder of Favoire, a social shopping site that allows users to transform their purchases into purchases that give back to incredible causes at no mark up to the user. Prior to Favoire, she was Vice President, Digital Marketing, Content and Social with Citigroup. During her time at Citigroup she worked on several women’s platforms aimed at empowering women with career and financial education. She is passionate about building sustainable business models that can empower real change. Follow Favoire on Twitter, Instagram and Pinterest.
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