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- Talking Top Tens: Rachel HofstetterFor years, Rachel Hofstetter was paid to eat and drink as a food editor at places like O, the Oprah Magazine (dream!). But besides the copious amounts of chocolate and cheese, her favorite part of the job was talking with up-and-coming food entrepreneurs. Their stories led to Cooking Up a Business (Penguin), an insider guide to the world of food startups. As she wrote the book, Rachel picked up the entrepreneurial itch (it’s contagious!). When an idea she and her husband created for their own wedding turned out to be immensely popular, she left her formal food editor career to launch guesterly. Today, the guesterly software platform enables anyone to create a custom photo directory for life’s special events like weddings, reunions, and more. Follow Rachel and guesterly via Twitter.
- Talking Top Tens: Mary Kate McGrathMary Kate McGrath is a lifestyle expert and Editor-in-Chief of PureWow, a popular online publication with a mission to “Elevate the Everyday.” Mary Kate joined PureWow after more than a decade working with women’s magazines, including Real Simple, InStyle and Food Network Magazine (as a result, she has one of the most organized and stylish linen closets around). At PureWow, Mary Kate is responsible for the brand’s overall editorial strategy, including the launch of new editions and the expansion of video series and web franchises across multiple platforms. She also oversees the production of custom PureWow content created for large brand advertisers like Hyatt, Cartier and L’Oreal. Follow PureWow on Facebook, Twitter and Instagram.
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