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- Talking Top Tens: Elizabeth ScherleElizabeth was leading business partnerships at a fashion events startup when she realized there was a lost opportunity where brands weren’t collecting consumer feedback on the products sampled in event gift bags. This prompted her to co-found Influenster, a product discovery and reviews website that facilitates product trial and conversations between brands and social media savvy consumers to help companies populate the digital sphere with user generated content. Elizabeth grew up on a farm outside a 171-person town in Iowa, and currently lives in Williamsburg, Brooklyn. Check out Scherle’s LinkedIn and Instagram to find out more about her!
- Talking Top Tens: Katia BeauchampKatia Beauchamp is the Co-Founder and Co-CEO of Birchbox, a leading beauty and grooming e-commerce company for men and women. The Birchbox experience features personalized sampling, informative editorial content and a curated online shop. Headquartered in New York City, Birchbox now has more than 800,000 subscribers, extended into men’s grooming in April 2012 with Birchbox Man, and acquired an international competitor with presence in France, the UK and Spain in September 2012.
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