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- Talking Top Tens: Amanda WallR+Co Creative director Amanda Wall has it all: brains, looks, and a total girl boss mentality. She’s responsible for the badass imagery on all your fave R+Co products, and you can even spot her modeling the ultimate cool-girl hairstyles by R+Co co-founder Howard McLaren. After another collaboration with Howard, Whitehouse was born, a studio, concept store, and salon in Los Angeles. Amanda started as the Creative Director—totally in her element. She designed the entire look and feel of the studio, working on the interior design of the space, website and branding. She has since expanded the brand and created a new branch within the company, a boutique-modeling agency, Whitehouse Models. In creating the agency, Amanda street cast all of their models with a character look in mind, rather than the typical “model” image which was definitely out of the norm for the LA fashion industry. Amanda gathered a group of punk rock girls and had Howard create “cool-girl” haircuts to define their looks and personal styles. For more on Amanda, follow her on Instagram and check out R+Co.
- Talking Top Tens: Maria PeeveyMaria Peevey, a savvy entrepreneur, brand leader and industry disruptor is the Founder and CEO of The Reset—a digital homebase for a new generation of women who are choosing to do things differently. Fusing content, community, and commerce, The Reset fills a void for an authentic, inspiring, and relevant place for real women, by real women. It provides a fresh take on what modern life means, looks and feels like for the woman-in-progress. Maria recognized there was a void in the market for a brand that spoke a different kind of narrative. In a mainstream culture that focuses on millennials, The Reset is a destination that rejects old stereotypes and celebrates our life resets big and small. At the core of The Reset is the message that at any moment there is an opportunity for a reset. A refresh on life. Discover more from Maira by shopping The Reset’s line of wearable wardrobe essentials, R Label, following The Reset on Instagram, and scrolling through Maria’s top ten essentials.
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