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- Talking Top Tens: Jennifer NewtonMeet the humble humanitarian behind DefineMe Fragrance, Jennifer Newton. After graduating with a degree in Interior Design, she launched Pure Designs for Living, a company selling a wide variety of products with affirmations and positive messages. When working on her candle line, she rediscovered her passion for creating scents and thought, “If I can create candle scents that embody positive affirmations why not make it even more personal and create fragrances?” And in 2015, DefineMe Fragrance was born. Every bottle represents mold-breaking, barrier-crushing women that speak to different qualities Jennifer strives for: being confident, creative, strong, free-spirited, loving, passionate + fearless. Follow Jennifer for further inspiration on Instagram, Facebook, Twitter, or visit her website.
- Talking Top Tens: Alexa HirschfeldAlexa Hirschfeld started Paperless Post at age 23 with her brother James, concepting and beta-testing a product that would soon reach over 85 million users and push the boundaries of design and self-expression in modern communication. Since then, Alexa has headed the tech company’s product development and helped build it into the market’s leading platform for online and paper stationery. As Paperless Post’s President, Alexa oversees a team of over 50 product designers, technologists, and software engineers, and currently employs over 100 people in New York and London. Alexa has been named as one of Fortune’s “10 Most Powerful Women Entrepreneurs"; Fast Company’s “Most Influential Women in Technology”; and Forbes’ “30 Under 30”; and in 2012, was named a New York Ventures Fellow from the New York City Economic Development Corporation. If you haven’t check out Paperless Post yet you can do so at paperlesspost.com and be sure to follow them and Alexa on Instagram.
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