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- Talking Top Tens: Jennifer Bett MeyerFor over 15 years, Jennifer Bett Meyer has been a success-driven professional working in public relations and marketing for today’s most dynamic global brands. In 2013 she launched Jennifer Bett Communications to offer uniquely competitive brands a creative and multi-dimensional approach to overall consumer awareness. JBC leverages strong editorial relationships across digital, print, and broadcast media to develop meaningful and memorable narratives that create enduring brand affinity. Meyer has succeeded by uniquely employing a comprehensive package of global PR planning, guerilla marketing concepts, social media strategies, brand partnerships, and other state-of-the-art strategies to achieve her clients’ varied objectives. Follow Jennifer on Instagram and Twitter.
- Talking Top Tens: Tara FoleyBack in 2009, Tara was on a completely different career path (law!), working long hours, and trying to stay healthy. It occurred to her that she focused on fitness and healthy eating—but not what she put on her face and body. So she started asking questions and launched a blog focused on finding clean options. The response showed her how many of us wanted to understand what we’re putting on ourselves and where to find effective, luxurious nontoxic options. When the concept won a national retail business plan competition during her MBA program at Babson, she knew she was onto something! After years of hands-in-the-dirt learning both on a lavender farm in France and with a private label beauty company, she founded Follain in 2013 because she believed and still does that no one should have to sacrifice health for beauty. With degrees in public policy and business, Tara’s vision, passion, and activism fuel Follain’s growth, and its mission of improving the health and lives of others. You can learn more about Tara and Follain by following her @tcofoley and @shopfollain.
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