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- Talking Top Tens: Tamar YanivTamar Yaniv is the CEO & Co-founder of Preen.Me, a beauty community helping women buy beauty better. A digital executive who has led teams all over the world, Tamar combined her deep digital experience and her complete and utter love for all things beauty when she created Preen.Me. Having grown up in NY and lived in London, Tamar currently lives a 10 minute walk from the beach in Tel Aviv, Israel, with her husband and extremely energetic toddler. Follow Preen.Me on Twitter.
- Talking Top Tens: Jessica RichardsJessica Richards, Founder and Owner of SHEN Beauty, was born in France and raised in Laguna Beach, California. She attended FIT where she earned her Bachelors degree in fashion merchandising and marketing. Following college, she landed a highly coveted position as a fashion assistant at Vogue. During her tenure, Jessica also grew her freelance styling portfolio with a clientele list of boldfaced names featuring notables in the music industry. Shortly thereafter Richards gave birth to her first son as well as the idea to create SHEN. After a jar of face cream shattered she was sent wandering Brooklyn in search of a suitable replacement and came up empty handed with the realization that there was “no beauty in Brooklyn.” The idea of SHEN was born. Putting her retail expertise to good use, the beauty destination became a reality in 2010. For more on Jessica and SHEN Beauty follow their Instagram, Twitter and Facebook accounts.
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