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- Talking Top Tens: Mary Kate McGrathMary Kate McGrath is a lifestyle expert and Editor-in-Chief of PureWow, a popular online publication with a mission to “Elevate the Everyday.” Mary Kate joined PureWow after more than a decade working with women’s magazines, including Real Simple, InStyle and Food Network Magazine (as a result, she has one of the most organized and stylish linen closets around). At PureWow, Mary Kate is responsible for the brand’s overall editorial strategy, including the launch of new editions and the expansion of video series and web franchises across multiple platforms. She also oversees the production of custom PureWow content created for large brand advertisers like Hyatt, Cartier and L’Oreal. Follow PureWow on Facebook, Twitter and Instagram.
- Talking Top Tens: Jessica RichardsJessica Richards, Founder and Owner of SHEN Beauty, was born in France and raised in Laguna Beach, California. She attended FIT where she earned her Bachelors degree in fashion merchandising and marketing. Following college, she landed a highly coveted position as a fashion assistant at Vogue. During her tenure, Jessica also grew her freelance styling portfolio with a clientele list of boldfaced names featuring notables in the music industry. Shortly thereafter Richards gave birth to her first son as well as the idea to create SHEN. After a jar of face cream shattered she was sent wandering Brooklyn in search of a suitable replacement and came up empty handed with the realization that there was “no beauty in Brooklyn.” The idea of SHEN was born. Putting her retail expertise to good use, the beauty destination became a reality in 2010. For more on Jessica and SHEN Beauty follow their Instagram, Twitter and Facebook accounts.
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