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- Talking Top Tens: Elizabeth ScherleElizabeth was leading business partnerships at a fashion events startup when she realized there was a lost opportunity where brands weren’t collecting consumer feedback on the products sampled in event gift bags. This prompted her to co-found Influenster, a product discovery and reviews website that facilitates product trial and conversations between brands and social media savvy consumers to help companies populate the digital sphere with user generated content. Elizabeth grew up on a farm outside a 171-person town in Iowa, and currently lives in Williamsburg, Brooklyn. Check out Scherle’s LinkedIn and Instagram to find out more about her!
- Talking Top Tens: Joanna VargasJoanna Vargas is one of the top celebrity facialists in the industry. She has worked on celebrities, supermodels, and New York and LA’s discerning elite with her own brand of facials that will deliver youthful-looking, firmer skin without going under the knife. After moving to NYC with dreams of becoming a photographer and numerous odd jobs in fashion and art world, Joanna decided to try her hand at makeup. Once she’d had her first skincare lesson, she knew she had found her true calling. Joanna fell in love with organic skin care products at Ula Day Spa in Tribeca, her first job as an esthetician. She gained valuable, hands-on experience caring for clients, listening to their needs and quickly learned how they loved the natural scent of the products and the fact that they were safe. She realized that people want natural ingredients and the best results possible, and it was from this idea that her brand was born. Follow Joanna on Instagram at @joannavargasnyc and @jvskincare.
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