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- Talking Top Tens: Rachel HofstetterFor years, Rachel Hofstetter was paid to eat and drink as a food editor at places like O, the Oprah Magazine (dream!). But besides the copious amounts of chocolate and cheese, her favorite part of the job was talking with up-and-coming food entrepreneurs. Their stories led to Cooking Up a Business (Penguin), an insider guide to the world of food startups. As she wrote the book, Rachel picked up the entrepreneurial itch (it’s contagious!). When an idea she and her husband created for their own wedding turned out to be immensely popular, she left her formal food editor career to launch guesterly. Today, the guesterly software platform enables anyone to create a custom photo directory for life’s special events like weddings, reunions, and more. Follow Rachel and guesterly via Twitter.
- Talking Top Tens: Sarah WittenbrakerSarah Wittenbraker is owner and founder of Austin-based Sarah Wittenbraker Interiors. Her combined years in Dallas, New York and Austin create a bold point of view melding Southern traditional, big-city glamour and laid-back modern. Sarah encourages clients to be authentic, original and brave enough to bring out their inner style. This year, Sarah and partner Anne Campbell are also launching Worn + Domestic, an e-commerce site specializing in a curated selection of home and fashion accessories. Follow Sarah on Instagram for design inspiration.
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