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I was never that person to spend hours reading reviews or browsing through options which usually meant I either didn’t buy the product or ended up buying the wrong one.” – Lauren, Tech Entrepreneur, 26
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- Talking Top Tens: Shira SuveykeShira Suveyke was appointed VP of Global Buying at THE OUTNET.COM in September 2011. She is fundamental in ensuring THE OUTNET’s brand edit remains unparalleled. Shira is responsible for cultivating vendor relationships and driving overall company revenue, maintaining THE OUTNET’s unique position as a collaborative partner and exclusive outlet stocklist for many designer brands. She manages THE OUTNET’s global buying team, provides input on merchandising and oversees the buying and production process for the THE OUTNET’s exclusive in-house brand, Iris & Ink. Prior to joining THE OUTNET, Shira was Divisional Merchandise Manager and Vice President of Womenswear at Gilt Groupe and Vice President of Merchandising and Menswear at J.Crew. She graduated from Boston University with a major in Economics and Business Management. Follow THE OUTNET on Twitter and Instagram.
- Talking Top Tens: Elizabeth ScherleElizabeth was leading business partnerships at a fashion events startup when she realized there was a lost opportunity where brands weren’t collecting consumer feedback on the products sampled in event gift bags. This prompted her to co-found Influenster, a product discovery and reviews website that facilitates product trial and conversations between brands and social media savvy consumers to help companies populate the digital sphere with user generated content. Elizabeth grew up on a farm outside a 171-person town in Iowa, and currently lives in Williamsburg, Brooklyn. Check out Scherle’s LinkedIn and Instagram to find out more about her!
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