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I was never that person to spend hours reading reviews or browsing through options which usually meant I either didn’t buy the product or ended up buying the wrong one.” – Lauren, Tech Entrepreneur, 26
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- Talking Top Tens: Aliza LichtAliza Licht is the fashion PR executive and Twitter phenom, DKNY PR GIRL®. Featured on the front page of the New York Times style section as one of “America’s Next Top Mentors,” dubbed the "Reigning Queen of Social Media" by Women’s Wear Daily, and called one of "Six Women Who Rule the Fashion World" by TIME Style & Design, Aliza is also a TEDx speaker and five-time Fashion 2.0 award winner for DKNY PR GIRL®. She lives in New York City with her husband and their two children. Buy her new book ‘Leave Your Mark’ for the best career advice, follow Aliza on Twitter and Instagram and follow Leave Your Mark on Twitter.
- Talking Top Tens: Elizabeth ScherleElizabeth was leading business partnerships at a fashion events startup when she realized there was a lost opportunity where brands weren’t collecting consumer feedback on the products sampled in event gift bags. This prompted her to co-found Influenster, a product discovery and reviews website that facilitates product trial and conversations between brands and social media savvy consumers to help companies populate the digital sphere with user generated content. Elizabeth grew up on a farm outside a 171-person town in Iowa, and currently lives in Williamsburg, Brooklyn. Check out Scherle’s LinkedIn and Instagram to find out more about her!
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