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- Talking Top Tens: Denise LeeDenise’s big “Aha!” moment came in early 2012, when she was training for her first triathlon and, even for the expert shopper that she was, could not find an activewear brand that offered the effortless, cool style of the contemporary designers she loved. In November of that year, she left her job at a retail brand incubator in New York to build Alala into the activewear brand she had been searching for, and hasn’t looked back since. Denise hails from the sunny island of Singapore, received a double degree from Northwestern University, and holds an MBA from the NYU Stern School of Business. To find out more about Alala, check out their Instagram account here.
- Talking Top Tens: Perry NelsonPerry Nelson is the Founder of Nicely Noted, a stationery subscription service that inspires sincerity by delivering a curated letterpress cards and stamps every month. Perry came up with the idea of Nicely Noted while walking her puppy Charlie. Nicely Noted was born out of a love of writing and receiving letters, in addition to a lifelong appreciation for beautiful stationery. Prior to moving to Austin for grad school, Perry lived in New York and San Francisco, where she served as the Online Editor at W magazine and the Online Director at Dwell magazine. Follow Perry and Nicely Noted on Twitter and on Instagram.
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