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- Talking Top Tens: Jennifer NewtonMeet the humble humanitarian behind DefineMe Fragrance, Jennifer Newton. After graduating with a degree in Interior Design, she launched Pure Designs for Living, a company selling a wide variety of products with affirmations and positive messages. When working on her candle line, she rediscovered her passion for creating scents and thought, “If I can create candle scents that embody positive affirmations why not make it even more personal and create fragrances?” And in 2015, DefineMe Fragrance was born. Every bottle represents mold-breaking, barrier-crushing women that speak to different qualities Jennifer strives for: being confident, creative, strong, free-spirited, loving, passionate + fearless. Follow Jennifer for further inspiration on Instagram, Facebook, Twitter, or visit her website.
- Talking Top Tens: Marissa V. & Lauren S.Marissa Vosper, originally from Boulder, CO, and Lauren Schwab, raised in NYC’s Upper West Side, met in undergrad while attending the University of Pennsylvania, bonding over their mutual love of style and design. After graduation, Marissa and Lauren decided to pursue their respective careers in brand consulting and finance but quickly began to miss the very thing that connected them: fashion. Beginning with late night classes at FIT while continuing to work full-time, the two aspiring founders learned as much as they could over the course of four years before deciding to dedicate their careers and know-how to solve a common everyday problem: finding lingerie that fit well, felt comfortable, but also made women feel beautiful. In 2013, the duo founded Negative Underwear (@negativeunderwear), which subsequently launched in February 2014.
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