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- Talking Top Tens: Rachel HofstetterFor years, Rachel Hofstetter was paid to eat and drink as a food editor at places like O, the Oprah Magazine (dream!). But besides the copious amounts of chocolate and cheese, her favorite part of the job was talking with up-and-coming food entrepreneurs. Their stories led to Cooking Up a Business (Penguin), an insider guide to the world of food startups. As she wrote the book, Rachel picked up the entrepreneurial itch (it’s contagious!). When an idea she and her husband created for their own wedding turned out to be immensely popular, she left her formal food editor career to launch guesterly. Today, the guesterly software platform enables anyone to create a custom photo directory for life’s special events like weddings, reunions, and more. Follow Rachel and guesterly via Twitter.
- Talking Top Tens: Lindsay EllingsonThe quintessential California girl, Lindsay Ellingson, was born the middle of three daughters in a close-knit family not far from Palm Springs. Her lifelong love of science led her to the University of California San Diego, where she had planned to study biology. However, shortly after her arrival, fate intervened when a scout suggested she try modeling and head to Paris, where her first appointment was with legendary designer John Galliano, who promptly cast her in her first ever modeling job: the opening slot of his Christian Dior show. Since that fortuitous moment, Lindsay’s career has been on a trajectory she could have never imagined. Lindsay is now co-founder and creative director of Wander Beauty, a multi-tasking makeup essentials brand designed for style-savvy women craving luxurious products that seamlessly suits their on-the-go lifestyles. For more about Lindsay and Wander Beauty, follow them on Instagram @lindsellingson and @wander_beauty.
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