Privacy Policy
Updated on August 20, 2025
Provider and Contact Information
Dear Francis GmbH, Starstraße 2, 22305 Hamburg, Germany operates the website at RankandStyle.com and its sub-pages (the “Website”).
If you have questions about this policy, or about the Website, please contact us by using our contact form or via email at info@rankandstyle.com.
Introduction
Rank & Style takes your privacy seriously. In this Privacy Policy we explain how we collect, use, share, retain and transfer your information when you visit or use RankandStyle.com and its sub-pages (the “Website”), or when you sign up for our newsletters.
Please review this Privacy Policy carefully. By visiting or using this Website in any manner, you acknowledge that you understand and accept the terms described in this Privacy Policy, and you consent to the collection, use, sharing, retention, and transfer of your information as outlined. Your use of the Website is also subject to our Terms of Use.
Legal Basis for Processing
If you are located in the European Economic Area (EEA), we process your personal data only when we have a valid legal basis under the General Data Protection Regulation (GDPR), including:
• Your consent – for example, when you sign up for our newsletters or accept cookies and tracking technologies through our cookie consent banner (CMP).
• Our legal obligations – such as fulfilling tax or accounting requirements.
• Our legitimate interests – such as improving our website or delivering relevant content, provided those interests are not overridden by your data protection rights.
You may withdraw your consent at any time, including by adjusting your cookie preferences through our consent banner (CMP) or by unsubscribing from our email communications via the link provided in each message.
Roles and Responsibilities
Under the General Data Protection Regulation (GDPR), organizations processing personal data must clearly define their role in that processing. Rank & Style, Inc. acts primarily as a data controller in relation to the personal data we collect and use through our Website and related services.
As a data controller, we determine the purposes and means of processing your personal data—for example, when you subscribe to our newsletter, create an account, or interact with our Website. This means we are responsible for safeguarding your data and ensuring that any third parties we engage with (such as analytics or marketing providers) process personal data in accordance with GDPR and other applicable laws.
In some cases, we may act as a data processor on behalf of another organization—for instance, if we are managing content, campaigns, or analytics as part of a partnership or contract. When acting as a processor, we process personal data solely on the documented instructions of the relevant data controller.
Some third parties may act as independent or joint data controllers. These parties determine how personal data is used for their own purposes, such as personalized ad delivery. We have a full list of vendors in our Cookies and Tracking Technologies section and a list of Our Affiliate Partners. We encourage you to review their privacy policies.
Information We Collect
We collect information directly from you when you enter it into forms on our Website, such as when you subscribe to our newsletter. We also collect certain information automatically through cookies, pixels, and similar technologies operated by third parties that provide analytics, advertising, and personalization services. For more information about these technologies and the third parties we work with, please see the Cookies and Tracking Technologies section below.
Personal Information
When you subscribe to our newsletter, we collect your email address. When you create an account on our Website, we collect your email address and a password to secure your account. Your password is stored in encrypted form and cannot be retrieved by us. We may also collect other personal information you choose to provide. Your account information is used to manage your access to personalized content, saved preferences, and newsletter subscriptions.
We will not disclose your personal information to any third party without your consent, except as described in this Privacy Policy and as required to provide you with Rank & Style content. Rank & Style will never sell, rent, or share your personal information, including your email address, to third parties for marketing purposes without your explicit consent, except as described in this Privacy Policy. From time to time, we may contact you about products, services or events that are relevant to your interests.
Non-Personally Identifiable Information
Rank & Style collects non-personally identifiable information automatically when you visit our Website. Non-personally identifiable information is information that is not used nor intended to be used to personally identify an individual and is not associated with nor linked to personal information. Examples of such information include but are not limited to: your IP address, the amount of time you spend on our Website, the pages you view, the websites that referred you to us, what keywords were searched (in aggregate, unless you submit them directly), browser type, browser language, and your general location (such as city).
Other Information
We may request additional information such as age, buying preferences, or other demographic or profile information, where permitted by law and with your consent, where required. We use this information to customize our content and improve your experience on our Website. We may also share this information with third parties, such as advertisers, but only in aggregate, anonymized form. We will not share information with third parties that personally identifies you or anyone else in any way.
Use of Information
We will use your personal information for the following purposes:
• To provide you with Rank & Style content, including personalizing our content for you (which may involve disclosing information to third-party vendors who help us operate our Website and services);
• To market our products and services that we believe may be of interest to you;
• To respond to your inquiries, resolve disputes, and troubleshoot issues;
• To analyze and improve the quality, functionality and performance of the Website and the content; and
• To communicate with you about your account, the Website, related updates and features, and deliver content through our newsletter.
In addition, we may aggregate your non-personally identifiable information with the non-personally identifiable information of others and share that aggregated information with third parties without restriction.
Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including to provide services, comply with legal obligations, resolve disputes, and enforce our agreements.
The specific retention period depends on the type of data and the reason it was collected. For example:
• We retain your email address as long as you are subscribed to our newsletter.
• Information related to your account or purchases may be retained for the duration of our relationship and as required by tax or regulatory obligations.
• Data collected for analytics or marketing may be stored in aggregated or anonymized form beyond the original retention period.
When we no longer need to retain your personal information, we will securely delete or anonymize it. You may also request deletion of your personal data at any time, subject to certain legal exceptions. To make such a request, please contact us.
Your Rights and Choices
Review and Access
You may request access to the personal information we hold about you and ask that we correct, update, or delete it. If you would like to make such a request, please contact us. We will respond in accordance with applicable privacy laws.
Additional Rights for Residents of Certain Jurisdictions
Depending on where you reside, you may also have the following rights:
• To request a copy of the personal information we hold about you;
• To object to our processing of your personal information or restrict how we use it;
• To withdraw your consent where processing is based on consent (e.g., email marketing or cookies);
• To request that we transfer your personal information to another service provider to the extent that this is technically feasible (data portability);
• To opt out of the sale or sharing of your personal information (for California residents);
• To limit the use of your sensitive personal information (for California residents);
• To lodge a complaint with a supervisory authority (for EEA residents).
To exercise any of these rights, please contact us. We may need to verify your identity before processing your request.
Communications
Subscribing to Our Newsletter
When you sign up through our Website, you may choose to subscribe to our newsletter by providing your email address and confirming your interest. We will only send newsletters to users who have actively opted in. You can unsubscribe at any time by following the instructions below.
How to Unsubscribe
You can unsubscribe from receiving Rank & Style emails at any time by clicking the "Unsubscribe" link in the footer of any Rank & Style email we send and following the instructions. If you experience any issues unsubscribing, you can also contact us directly to request removal from our email list.
Cookies and Tracking Technologies
Like most websites, we use cookies and similar tracking technologies to enhance your experience on our Website. "Cookies" are small text files stored on your device by your browser. We use both session cookies (which expire when you close your browser) and persistent cookies (which remain until deleted). Persistent Cookies can be removed or blocked by following the help file directions in your Internet browser. If you elect to block Cookies, you may not be able to access certain personalized sections of our Website. We also use log files and Cookies to improve the quality of our Website; to keep track of your login name, passwords, and pages you have visited on the Website; and to tailor content to your interests and to personalize the Website on your behalf.
These cookies help us:
• Recognize you when you return to the site
• Save your preferences and login information
• Understand which pages are most popular
• Deliver personalized content and advertisements
You can manage your cookie preferences through our cookie consent banner (CMP), where applicable. Our cookie consent banner (CMP) is shown only to visitors located in the European Economic Area (EEA), where consent is required before placing non-essential cookies. Visitors outside the EEA may manage their cookie preferences through their browser settings or the opt-out links provided above.
We work with third-party vendors who place cookies and other tracking technologies on our Website to provide analytics, advertising, and personalization services. These vendors may use their own cookies and other identifiers to collect information about your interactions with our Website and other websites. This information may be used to serve you interest-based ads, measure campaign effectiveness, and understand user behavior across platforms. These third party tools are described below.
Google Analytics and Google Advertising Services
We use Google Analytics to help us understand how visitors interact with our Website. This tool collects data such as how often users visit our pages, which pages they view, and how they arrived at the site. We use this information to enhance the functionality, performance, and overall user experience of our Website.
Google Analytics captures your IP address at the time of your visit but does not identify you by name or any other personal details. We do not combine this data with any personally identifiable information unless it has been anonymized or aggregated.
Google Analytics uses cookies to recognize returning visitors, but these cookies are accessible only by Google and governed by their Terms of Service and Privacy Policy.
You can opt out of Google Analytics tracking by disabling cookies in your browser settings or by using the Google Analytics Opt-out Browser Add-on.
We also use Google Ads and DoubleClick remarketing technologies to display tailored ads to users who have previously visited our Website. These services allow us to show relevant ads based on past interactions, such as the pages viewed or actions taken on our site.
If you prefer not to receive interest-based ads, you can adjust your preferences on the Google Ad Settings page or opt out entirely through the DoubleClick opt-out page or the Network Advertising Initiative opt-out tool.
Facebook Pixel
We use Facebook Pixel to track conversion and direct relevant advertising to our customers. It is an analytics tool provided by Meta Platforms Inc. (previously “Facebook”) that allows us to measure the effectiveness of our advertising by understanding the actions Users take on the Site. It collects information such as IP address, browser type, and browsing behavior.
To find out more information about how Facebook may use your personal data, we encourage you to visit: https://www.facebook.com/business/m/privacy-and-data.
TikTok Pixel
We use the TikTok Pixel, a tracking tool provided by TikTok Inc., to help us measure the effectiveness of our TikTok advertising campaigns and better understand user behavior on our Website. The pixel enables us to identify visitors who have interacted with our site and show them relevant ads on TikTok (“TikTok Ads”).
This helps us ensure that our TikTok Ads are displayed to users who are most likely to be interested in our content—such as those who have previously visited our site or share certain interests or behaviors. We may also use the TikTok Pixel to evaluate the performance of our ads, such as tracking conversions or understanding how users engage with our campaigns.
TikTok processes data in accordance with its own policies. For more information about how TikTok collects and uses your information, please refer to their Privacy Policy and Business Products Terms.
Pinterest Pixel
The Pinterest Pixel is a small snippet of code embedded on our Website that enables Pinterest to track user interactions after they’ve viewed or engaged with one of our ads on Pinterest. This helps us understand how users behave on our site after encountering our ads—such as which pages they visit or actions they take—and allows us to measure the effectiveness of our Pinterest advertising campaigns
For further details on how Pinterest collects and uses data, please see Pinterest’s Privacy Policy.
Trackonomics
We use Trackonomics, a tool that helps us manage and optimize our affiliate links and track the performance of affiliate marketing campaigns. When you click on certain links to products or services on our Website, Trackonomics may collect data such as the link clicked, the referring source, and whether a purchase or other action was completed. This data helps us understand which content and partnerships are performing best.
Trackonomics does not collect personally identifiable information (such as your name or email address), and any data collected is used in aggregate to improve our affiliate operations.
For more information about Trackonomics, please visit their privacy policy.
Wisepops
We use Wisepops to power our on-site pop-ups, banners, and email capture forms. Wisepops may set cookies or use similar tracking technologies to:
• Prevent repeated display of the same pop-up,
• Track user interactions such as clicks or form submissions,
• Analyze overall campaign performance (e.g., impressions, conversions).
Wisepops collects anonymized data (like interaction timestamps, page context, and general location) to help us understand user engagement and ensure a smoother website experience. It does not gather personal data such as email addresses unless you actively submit it through a form.
For more information, please review Wisepops’ Cookie Use documentation or visit their Privacy Policy.
SHE Media
We serve advertising through SHE Media (CMI Marketing, Inc., part of Penske Media Corporation). This may involve placing ad pixels and web beacons on our site to analyze ad performance and display relevant ads to users. SHE Media collects data such as IP addresses, device/browser information, and viewing activity.
To learn more,please review their Ad Services Privacy Policy.
AB Tasty
We use AB Tasty, a service that enables us to run A/B tests and personalize content on our Website. AB Tasty places cookies or similar identifiers to deliver different versions of pages, track user interactions (such as clicks and engagement), and measure the results of our experiments in an anonymous way.
AB Tasty only collects anonymized usage data—such as session identifiers, time on page, and behavior patterns—and does not gather personal data like your name or email, unless you share it through the site. This information helps us improve our content and user experience.
For more information, please review AB Tasty’s Privacy Policy.
Datadog
We rely on Datadog for performance monitoring and analytics of our Website and services. Datadog collects technical metrics—such as server response times, error logs, system uptime, and resource usage—to help us identify and resolve issues quickly.
The data collected by Datadog is aggregated and does not include personal identifiers such as names, email addresses, or contact information. The tool may capture server-generated IP addresses, error messages, or request headers, but this data is used solely for diagnostic and operational purposes.
For more details, please see Datadog’s Privacy Policy.
Zaius (Optimizely Data Platform)
We use Zaius, part of the Optimizely Data Platform, to manage our email newsletter campaigns and personalize communications based on user behavior. Zaius helps us deliver relevant content, track engagement (such as email opens and link clicks), and automate marketing workflows across channels.
When you subscribe to our newsletter or interact with our Website, Zaius may collect data such as your email address, browsing behavior, purchase history, or interactions with our emails. This data allows us to send more relevant content, improve our campaigns, and measure performance.
For more information about Zaius’s data practices, please refer to the Optimizely Privacy Policy.
Third-Party Links and Advertising
Our Website may contain content or links to other websites that are not owned or controlled by us. We are not responsible for the privacy practices or content of those third-party websites. When you click on a third-party link, you will leave our Website, and the third party may collect your personal or anonymous information in accordance with their own privacy policies. We encourage you to review the privacy policies of any external websites you visit.
Purchases made through third party retailers’ sites linked to our Website are subject to the policies and procedures of those sites. Order fulfillment and customer service relating to orders placed at any of those third party sites, including the collection of applicable sales taxes, are the sole responsibility of such sites. Any concerns regarding order fulfillment, customer service, privacy policies or other issues relating to these third party retail sites should be directed to the administrator of the Website.
We may use third parties to serve ads on the site. Certain third parties may automatically collect information about your visits to this and other websites, your IP address, your ISP, the browser you use to visit our site (but not your name, address, e-mail address or telephone number). They do this by using cookies or other technologies. Information collected may be used, among other things, to deliver advertising targeted to your interests and to better understand the usage and visitation of our Site and the other sites tracked by these third parties. This Privacy Policy does not apply to, and we are not responsible for, cookies or pixel tags in third party ads, and we encourage you to check the privacy policies of advertisers and/or ad services to learn about their use of Cookies and other technologies. If you would like more information about this practice and to know your choices about not having this information used by these companies, click here.
We've also implemented certain Google Analytics Advertising features. Users can opt-out of the Google Analytics Advertising features through Google Analytics' Opt-out Browser.
In addition, some links on our Website are affiliate links, which means we may earn a commission if you click through and make a purchase. These affiliate links may redirect you to third-party websites that are not owned or operated by us. Please see the Affiliate Links and Networks section below for more information about how these links work, which networks we use, and how your data may be processed when interacting with them.
Affiliate Links and Networks
Affiliate Networks offer Affiliate marketing. It is a web-based form of distribution, which allows commercial operators of websites, the so-called merchants or advertisers, to show advertising, which will be paid mostly through click or sale commissions, on third-party Internet sites that are also called affiliates or publishers. The Merchant provides through the affiliate network an advertising medium, such as an advertising banner, voucher or other suitable means of Internet advertising, which is subsequently integrated by an affiliate on its own Internet pages or via other channels such as keyword advertising or e-mail marketing.
Our Affiliate Partners
We partner with a number of affiliate networks to monetize our Website through affiliate links. These networks help us track purchases and clicks made through links on our site, enabling us to earn a commission at no additional cost to you. Some of these networks may use cookies or tracking technologies to attribute commissions, analyze performance, or deliver personalized content. We do not receive or store any personally identifiable information about you through these links.
The affiliate networks we currently work with are described below.
Skimlinks Affiliate Integration
On this Website, the Provider has integrated components by Skimlinks. Skimlinks is an affiliate network that automatically converts regular product links into affiliate links to help publishers monetize their content.
The operating company of Skimlinks is Skimbit Ltd., Aldgate Tower, 2 Leman Street, London, E1 8FA, United Kingdom.
When a user clicks on a Skimlinks-enabled link, a cookie may be stored on the user’s device. This cookie does not contain personal data but allows Skimlinks to track clicks and attribute sales for commission purposes. The tracking includes the affiliate ID, the publisher ID, and metadata about the referral.
Users can disable Skimlinks cookies at any time by adjusting browser settings. For more information, see Skimlinks’ Privacy Policy.
RewardStyle (LTK) Affiliate Integration
This Website uses affiliate components provided by RewardStyle (now LTK), a platform that enables influencers and publishers to earn commissions through monetized links.
The operating company is rewardStyle, Inc., 4514 Travis Street, Suite 330, Dallas, TX 75205, United States.
LTK sets cookies to track purchases initiated through affiliate links. These cookies store anonymous session identifiers and transaction information for commission tracking. No personally identifiable information is stored in these cookies.
Users may disable these cookies through browser settings or cookie preferences. For more information, see LTK’s Privacy Policy.
LinkShare (Rakuten Advertising) Affiliate Integration
Our Website incorporates affiliate links through LinkShare, part of Rakuten Advertising. This network facilitates commission-based marketing between merchants and publishers.
The operator is Rakuten Marketing LLC, 800 Concar Drive, Suite 175, San Mateo, CA 94402, United States.
LinkShare may set cookies on your device to attribute clicks and purchases. These cookies include affiliate and transaction IDs and do not store personal data. They are used to process commission payments and prevent fraud.
You can disable or delete these cookies via your browser settings. For more information, see Rakuten Advertising’s Privacy Policy.
Pepperjam (Partnerize) Affiliate Integration
Our Website integrates Pepperjam (now part of Partnerize), an affiliate network that connects advertisers with publishers.
The operator is Performance Horizon Group Limited t/a Partnerize, 6th Floor, West One, Forth Banks, Newcastle upon Tyne NE1 3PA, United Kingdom.
When a user clicks a Pepperjam affiliate link, a cookie is placed to track transactions for commission purposes. The cookie may store a click ID, affiliate ID, and transaction reference—but no personal identifiers.
Cookies may be disabled through browser settings. For more information, see Partnerize’s Privacy Policy.
Commission Junction (CJ Affiliate) Integration
We participate in the CJ Affiliate program operated by Commission Junction to monetize product links.
The operator is Commission Junction LLC, 530 East Montecito Street, Santa Barbara, CA 93103, United States.
CJ sets cookies to track affiliate referrals. These cookies store anonymous identifiers for attribution and fraud prevention, not personal data.
Users may disable tracking cookies through browser settings. For more information, see CJ’s Privacy Policy.
Narrativ (now Howl) Affiliate Integration
This Website uses affiliate components provided by Howl (formerly Narrativ), a real-time product recommendation and affiliate tracking platform designed for publishers and creators.
The operating company is Howl, Inc., 335 Madison Ave, 4th Floor New York, NY 10017, USA.
When a user clicks on an affiliate link powered by Howl, tracking identifiers are used to attribute referrals and support commission-based partnerships. These identifiers are non-personal and are used solely for analytics and payment processing between Howl and its partners.
No personally identifiable information is collected by Howl unless explicitly provided by the user to the merchant’s website. For more information, see Howl’s Privacy Policy.
Impact (ImpactRadius) Affiliate Integration
We work with Impact, also known as Impact Radius, a platform that manages affiliate programs and performance marketing.
The operator is Impact Tech, Inc., 223 East De La Guerra Street, Santa Barbara, CA 93101, United States.
Impact may place cookies that store affiliate click IDs and anonymous tracking data. These are used for performance tracking and fraud prevention, not for personal identification.
You can manage cookie preferences through your browser. For more information, see Impact’s Privacy Policy.
Amazon Associates Program
We participate in the Amazon Associates Program. This is an affiliate program that allows us to earn advertising fees by linking to Amazon.com and affiliated sites.
The operator is Amazon.com, Inc., 410 Terry Avenue North, Seattle, WA 98109, United States.
Amazon may place cookies on your device when you click an Amazon affiliate link. These cookies track the referral but do not collect personally identifiable information unless you are logged into Amazon.
You can manage your cookie preferences via your browser or through Amazon’s privacy dashboard. For more information, see Amazon’s Privacy Policy.
Awin Affiliate Integration
On this Website, the Provider has integrated components by Awin. Awin is a global affiliate marketing network connecting advertisers and publishers.
The operating company of Awin is Awin AG, Eichhornstraße 3, 10785 Berlin, Germany.
Awin sets a cookie on the user’s device when an affiliate link is clicked. This cookie stores a unique affiliate ID and an interaction reference, not personal data. Its sole purpose is to track referrals and process commissions between advertisers and publishers.
Users may prevent Awin cookies from being set by adjusting their browser settings. Existing Awin cookies may be deleted at any time. For more information, see Awin’s Privacy Policy.
Linkby Affiliate Integration
This Website integrates affiliate content through Linkby, a cost-per-click (CPC) platform that connects publishers with advertisers to promote sponsored content and products.
The operating company is Linkby Holdings Pty Ltd, 12 E 49th St 11th Floor New York, NY 10017, United States.
When users click on a Linkby-sponsored article or product link, a cookie or tracking parameter may be set to attribute the click and measure campaign performance. Linkby does not collect personally identifiable information through these interactions unless voluntarily submitted by the user to a third-party advertiser.
Users can opt out of cookie tracking by managing their browser settings or adjusting cookie preferences on our site. For more information, see Linkby’s Privacy Policy.
WordSeed Affiliate Integration
We work with WordSeed, a cost-per-click (CPC) affiliate platform that allows publishers to monetize editorial content by automatically inserting sponsored links related to specific keywords or products.
The operating company is Wordseed Ltd, 66 High Street, Oxfordshire, OX7 6LE, United Kingdom.
WordSeed may use cookies to record anonymous click data, such as referrer URL, timestamp, and device/browser type. No personal data is stored unless explicitly provided to a third-party advertiser via the redirected link.
You may prevent WordSeed cookies by adjusting your browser or cookie settings at any time. For more information, please review WordSeed’s Privacy Policy.
Sale or Transfer of Information
In the event of a merger, acquisition, reorganization, sale of assets, bankruptcy, or other corporate transaction involving Rank & Style, your personal information may be transferred to a successor or acquiring entity, subject to applicable data protection laws.
If such a transaction occurs, we will ensure—where required by law—that the receiving party is contractually obligated to handle your personal data in a manner consistent with this Privacy Policy and applicable privacy legislation, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).
Where legally required, we will notify you in advance of any such transfer and provide options to exercise your rights, including the right to object or delete your data.
Security
We implement appropriate technical and organizational measures to safeguard your personal data against unauthorized access, disclosure, alteration, or destruction. These measures include encryption, secure servers, and limited access controls.
Access to personal information is restricted to authorized personnel who require it to perform their job duties and are subject to confidentiality obligations.
While we strive to protect your data, no system is completely secure. If we become aware of a data breach that may affect your personal information, we will notify you in accordance with applicable data protection laws, including the GDPR’s 72-hour breach notification requirement and CCPA’s breach disclosure provisions.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other operational reasons. When we do, we will revise the "Last Updated" date at the top of the policy.
If the changes are material, and where required by law, we will provide notice—such as by email or through a prominent banner on our Website—before the changes take effect. Continued use of our Website after such updates constitutes your acknowledgment of the updated terms.
We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use, and protect your personal data.