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- Talking Top Tens: Melissa Ben-IshayEver since she was a little girl, Melissa has loved two things: arts and crafts and baking. So when she was fired from her job in advertising in 2008, Melissa decided that she was going to do what she loved. Drawing on inspiration from the carefree rock ‘n roll culture of the 60s and 70s, and the idea that people should be able to taste more flavors without a post-dessert guilt trip, she engaged the help of some key people in her life and in 2009 opened the first Baked by Melissa shop in New York City’s SoHo district. Five years later, Baked by Melissa operates 12 store locations, including a shop at JFK’s JetBlue Terminal 5, and ships nationwide. Melissa develops all of Baked by Melissa’s product offerings, including Seasonal Collections, a Mini of the Month, and holiday cupcakes. Follow Baked by Melissa on Facebook, Twitter and Instagram.
- Talking Top Tens: Jac WhiteJac White is the CEO of Savoteur, one of the fastest growing digital media brands for premium audiences around the world. Formerly Daily Secret, a daily email digest delivering insights into things to do in your city, Savoteur has rebranded and relaunched into an online publication and newsletter celebrating what makes our cities rich and unique. Its core passions are food, music, art, culture, nightlife, style and travel. Prior to Savoteur, Ms. White was VP of Strategic Partnerships at LearnVest, a NYC venture backed financial education and advisory platform. Ms. White also served as Sales Director at DailyCandy, the woman’s lifestyle newsletter. As Director of Digital Planning and Development at The New York Times, she led the go-to market strategy for nytimes.com revenue related opportunities. Jac splits her time between New York City and Europe. Follow Savoteur on Facebook, Twitter, and Instagram.
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