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- Talking Top Tens: Jennifer NewtonMeet the humble humanitarian behind DefineMe Fragrance, Jennifer Newton. After graduating with a degree in Interior Design, she launched Pure Designs for Living, a company selling a wide variety of products with affirmations and positive messages. When working on her candle line, she rediscovered her passion for creating scents and thought, “If I can create candle scents that embody positive affirmations why not make it even more personal and create fragrances?” And in 2015, DefineMe Fragrance was born. Every bottle represents mold-breaking, barrier-crushing women that speak to different qualities Jennifer strives for: being confident, creative, strong, free-spirited, loving, passionate + fearless. Follow Jennifer for further inspiration on Instagram, Facebook, Twitter, or visit her website.
- Talking Top Tens: Rati Sahi LevesqueBorn and raised in San Francisco, Rati Sahi Levesque graduated from the University of California, Santa Cruz with a degree in economics. After sharpening her chops in the financial industry, Rati opened the fashion-forward Anica boutique in San Francisco’s hip Russian Hill neighborhood. Setting out to fill the void of avant-garde designers in the city, Anica acquired a significant following, especially for the store’s luxury consignment selection, which featured specialty and vintage pieces. In addition, Anica built a large online presence, with e-commerce sales comprising 50% of business. Rati combined her consignment and e-commerce success when she joined CEO Julie Wainwright and The RealReal. Now both a mother and an entrepreneur, Rati cites the creative selling process as the most fulfilling part of working at The RealReal, as well as the access to the world’s most beautiful and unique fashion. Follow Rati on Twitter.
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