CEO & Co-founder, Preen.Me

Ouidad Climate Control Heat & Humidity Gel

eyeko LONDON Eye Do Liquid Eyeliner

Make Up For Ever Aqua Eye Pencils

Bun Maker

Giorgio Armani Maestro Foundation

Lancôme Modele Sourcils Brow Expert

IT Cosmetics Bye Bye Under Eye Anti-Aging Concealer

Kiehl’s Powerful-Strength Line-Reducing Concentrate

MAC Rebel Lipstick

Lancôme Hypnôse Star Mascara

<p>I love following accounts of travelers who go to far flung destinations.  It helps me travel vicariously.&nbsp;</p>

Favorite Instagram account to follow:

<p>Leaving a very cushy job and career path for the insanity of starting my own business.</p>

Your greatest achievement:

<p>The fact that I can actually spend time on beauty sites and trying products, and call it work.</p>

What do you love most about your work?

<p>What’s the worst that can happen.</p>

Your motto in life:

<p><a href="http://www.amazon.com/gp/product/0804170126/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=390957&amp;creativeASIN=0804170126&amp;linkCode=as2&amp;tag=rs_ttt-20&amp;linkId=UMNO5MXLNED6XDYJ">Colorless Tsukuru Tazaki and His Years of Pilgrimage</a>: A novel by Haruki Murakami. Murakami’s a master at creating a whole alternative reality in his books.</p>

Your last great read:

<p><a href="http://click.linksynergy.com/fs-bin/click?id=0cY/s3CLcRA&amp;subid=0&amp;offerid=357609.1&amp;type=10&amp;tmpid=8158&amp;RD_PARM1=http%253A%252F%252Fshop.nordstrom.com%252Fc%252Fdiane-von-furstenberg-wrap-dresses">DVF wrap dress.</a></p>

Your go-to power outfit:

<p><a href="http://click.linksynergy.com/fs-bin/click?id=0cY/s3CLcRA&amp;subid=0&amp;offerid=357609.1&amp;type=10&amp;tmpid=8157&amp;RD_PARM1=http%253A%252F%252Fshop.nordstrom.com%252Fsr%253Forigin%253Dkeywordsearch%2526contextualcategoryid%253D2375500%2526keyword%253Dlipstick">Lipstick</a>. Lots of them.</p>

The beauty product found in your bag at all times:

Nail color currently on your hands and feet:

A charity you support:

<p>Super achieving working moms. The juggling!</p>

Your (real life) hero and why:

Tamar Yaniv

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<div><img alt="Model and Founder/CEO of Bumpsuit, Erth Jewelry, and Erth Swim" src="https://www.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Finfluencer%2Ff6%2Ff1%2Fnicole-trunfio.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div><p><i>Welcome to <a href="https://www.rankandstyle.com/talking-top-10">Talking Top 10</a>, a recurring series in which we feature the founders, CEOs, creators, and leaders who are shaking up their industries. Ahead, read our Q&amp;A with Nicole Trunfio, and keep scrolling to shop her Top 10 must-haves.</i></p><p>Born and raised in Australia, Nicole felt an entrepreneurial calling from a very early age. She began her professional career as a model, working  internationally with top brands and couture houses, an experience that allowed her to develop an interest in both the creative and business sides of fashion. Always honoring her creative spirit, Nicole studied jewelry making and went on to spend time working with various jewelers in New York City. After honing her design and technical skills, she launched her first brand, Trunfio Universe. </p><p>In 2016, ERTH Jewelry was born—fine jewelry that's expertly designed and crafted for everyday wear. The customer is of the utmost importance, and ERTH allows for one to develop personalization and curation of their own distinct style and look. In addition, sustainability is a key tenet of the brand; all of the gold used is recycled, the stones are ethically sourced or repurposed, and packaging is optional.</p><p>In addition, Nicole has built Bumpsuit, a chic alternative to maternity wear which she launched just after the birth of her third child. Starting as a base layer providing comfort and function, the brand has grown to include shapewear for maternity and postpartum support as well as dresses and separates.</p><p><b><i>Follow <a href="https://www.instagram.com/nictrunfio/">Nicole</a>, <a href="https://www.instagram.com/bumpsuit/">Bumpsuit</a>, <a href="https://www.instagram.com/cheftrunfio/">Chef Trunfio</a>,&nbsp;<a href="https://www.instagram.com/erthjewelry/">ERTH Jewelry</a>, and <a href="https://www.instagram.com/erthswim/">ERTH Swim</a> on Instagram for more.</i></b></p></div></div>

Model and Founder/CEO of Bumpsuit, Erth Jewelry, and Erth Swim

Nicole Trunfio

<div><img alt="Founder, Creative Director, and Executive Chairman of Sarah Flint" src="https://www.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Finfluencer%2F7b%2F67%2Fsarah-flint.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div><p><i>Welcome to <a href="https://www.rankandstyle.com/talking-top-10">Talking Top 10</a>, a recurring series in which we feature the founders, CEOs, creators, and leaders who are shaking up their industries. Ahead, read our Q&amp;A with Sarah Flint, and keep scrolling to shop her Top 10 must-haves.</i></p><p>Sarah Flint launched her eponymous footwear collection in 2013 at the age of 25. The  company was born out of Sarah's frustration that women had to choose between  feeling good in their shoes and looking great in them. Sarah marries artisanal quality  and original design with functional elements, improving fit and comfort.  Manufacturing in the world’s best factories outside of Milan, Italy, Sarah Flint sells its  shoes direct-to-consumer, offering customers the best possible price-to-value ratio in  the market. </p><p>Prior to launching her collection, Sarah dedicated over seven years to the research  and study of shoe design and manufacturing. Studying at Parsons, and the Fashion  Institute of Technology, Sarah graduated with a degree in Accessories Design. After  FIT, Sarah moved to Milan to obtain a graduate degree at Ars Sutoria, where she  learned pattern making and mastered the technical aspects of shoe production. </p><p>Sarah has gained significant recognition in the industry. In 2016, she was appointed  to the CFDA, the association of America’s most prominent designers, after having  been sponsored by Michael Kors and Zac Posen. Her press coverage includes  Forbes “30 Under 30” and a 2016 feature in WWD, “Ten of Tomorrow,” which  showcased the best new talent in the fashion industry, as well as regular coverage in  Vogue, People, InStyle, Town &amp; Country and NY Times. The brand has gained a loyal  following of the most influential celebrities and international style bloggers in the  world, including Meghan Markle, Amal Clooney, Lady Gaga, Cindy Crawford, and  Blake Lively to name just a few.&nbsp;</p><p><i><b>For more on Sarah Flint, follow&nbsp;<a href="https://www.instagram.com/sarahflint_nyc/">@sarahflint_nyc</a>&nbsp;and&nbsp;<a href="https://www.instagram.com/xosarahflint/">@xosarahflint</a>&nbsp;on Instagram.</b></i></p></div></div>

Founder, Creative Director, and Executive Chairman of Sarah Flint

Sarah Flint

<div><img alt="Celebrity Manicurist and Smith &amp; Cult Brand Ambassador" src="https://www.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Finfluencer%2Fe9%2F64%2Fjessica-tong_txe5PBf.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div><p><i>Welcome to <a href="https://www.rankandstyle.com/talking-top-10">Talking Top 10</a>, a recurring series in which we feature the founders, CEOs, creators, and leaders who are shaking up their industries. Ahead, read our Q&amp;A with celebrity manicurist and Smith &amp; Cult Brand Ambassador Jessica Tong, and keep scrolling to shop her Top 10 must-haves.</i></p><p>With a unique background in art and fashion design, Jessica Tong has quickly established herself as one of the most sought-after nail artists in the industry. Hailing from California but based in Brooklyn, her formal arts education initially led her to a career in designing for luxe beauty and fashion brands. With beauty and design guiding as her main muses, Jessica eventually found the perfect platform to express herself through nail art.</p><p>Along the way, Jessica has established relationships with trendsetting celebrities like Zendaya, Vanessa Hudgens, Gigi Hadid, and Kesha, who trust her for her vision and exquisite execution. Jessica's signature nail designs are some of the most photographed on the red carpet as well as New York Fashion Week. Her work has graced the pages of publications like <i>Nylon</i>, <i>Marie Claire</i>, and <i>Vogue Russia</i>. Between her position as resident nail artist at the renowned Hello Beautiful Salon in Williamsburg and being an accessories and bag designer, Jessica is a true artist with her finger on the pulse—if not a step ahead.</p><p><i><b>Follow&nbsp;<a href="https://www.instagram.com/jesthemess/">Jess</a> and <a href="https://www.instagram.com/smithandcult/">Smith &amp; Cult</a> on Instagram for more info and some serious mani inspo.</b></i></p></div></div>

Celebrity Manicurist and Smith & Cult Brand Ambassador

Jessica Tong

<div><img alt="Makeup Artist" src="https://www.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Finfluencer%2F4d%2Ff4%2Fkelli-anne-sewell.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div><p><i>Welcome to Talking Top 10, a recurring series in which we feature the founders, CEOs, creators, and leaders who are shaking up their industries. Ahead, read our Q&amp;A with makeup artist Kelli Anne Sewell and keep scrolling to shop her Top 10 must-haves.</i></p><p>Kelli Anne Sewell is a Texas-based makeup artist and beauty influencer under the Instagram handle <a href="https://www.instagram.com/makeupxka/">@makeupxka</a>. Her journey in the makeup industry officially kicked off about three years ago when she ended her dance career of 20+ years and found herself in dire need of a new creative outlet. Ever since, she's been serving up her signature soft glam looks on the 'gram along with genius tips and tricks, beginner-friendly tutorials, and even the occasional virtual master class.</p><p>While Kelli currently resides in Austin and works a 9-5 corporate job in technology sales, you'll officially find her in New York City this summer to pursue her career as a makeup artist and future brand owner full time. She's all about showing the real Kelli on Instagram, which means lots of stress breakouts, busy days, and behind-the-scenes shots of balancing a 9-5 job with growing a business, but most importantly, creating ultra-glam looks on herself and her clients for her thousands of followers to see.</p><p><b>Be sure to follow Kelli on <a href="https://www.instagram.com/makeupxka/">Instagram</a> for more info and some serious glam inspo.</b></p></div></div>

Makeup Artist

Kelli Anne Sewell

<div><img alt="Founder of The Skinny Confidential" src="https://www.rankandstyle.com/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Frns-dev%2Fmedia%2Finfluencer%2F29%2Fc4%2Flauryn-bosstick.jpg&amp;w=640&amp;q=75" height="500" width="500"/><div><p><i>Welcome to Talking Top 10, a recurring series in which we feature the founders, CEOs, creators, and leaders who are shaking up their industries. Ahead, read our Q&amp;A with Lauryn Bosstick, and keep scrolling to shop her Top 10 must-haves.</i></p><p>Lauryn Evarts Bosstick has turned her passion for beauty, wellness, and no-censor advice into one of the most distinctive blogs today, <a href="https://www.theskinnyconfidential.com/">The Skinny Confidential</a>. Along with the blog, Lauryn released her own book, YouTube channel, and body guide. Lauryn co-hosts the cheeky entrepreneurial podcast, The Skinny Confidential HIM &amp; HER, which has over 85 million unique downloads. She lives in L.A. with her husband, Michael, daughter, Zaza, and chihuahua, T.Boone Pickens.</p><p><b>Be sure to follow&nbsp;<a href="https://www.instagram.com/theskinnyconfidential/">The Skinny Confidential&nbsp;</a>and&nbsp;<a href="https://www.instagram.com/tscpodcast/">The Skinny Confidential Podcast</a>&nbsp;on Instagram to keep up with Lauryn and all things Skinny Confidential.</b></p></div></div>

Founder of The Skinny Confidential

Lauryn Bosstick

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<p>Tamar Yaniv is the CEO &amp; Co-founder of <a href="http://www.preen.me/#/home/today">Preen.Me</a>, a beauty community helping women buy beauty better. A digital executive who has led teams all over the world, Tamar combined her deep digital experience and her complete and utter love for all things beauty when she created Preen.Me. Having grown up in NY and lived in London, Tamar currently lives a 10 minute walk from the beach in Tel Aviv, Israel, with her husband and extremely energetic toddler. Follow Preen.Me on <a href="https://twitter.com/preendotme">Twitter</a>.</p>

The Interview —
Tamar Yaniv, CEO & Co-founder, Preen.Me

No7