The Interview — Tapasya Bali, Co-Founder & Chief Operating Officer, YOGASMOGA
Tapasya Bali is the Co-Founder and Chief Operating Officer of YOGASMOGA. YOGASMOGA is a designer, manufacturer and retailer of Yoga inspired athletic apparel and accessories and is proudly Made in the USA. Tapasya is significantly influenced by her upbringing in the Himalayas and the culture of yoga. In addition to running YOGASMOGA’s operations, Tapasya was instrumental in forming the NAMASKÁR Foundation as a core pillar of the company. Tapasya holds an MBA from New York University and was a Director at Credit Suisse prior to founding YOGASMOGA. Follow YOGASMOGA on Twitter and Instagram.
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What do you love most about your work?
Our business is a very complex operation with various aspects – from manufacturing & production and financing & legal, to creative & technology and retail operations. Handling so many diverse things and getting it all together into one platform is personally challenging and very satisfying.
One piece of advice you would give your 18 year old self:
Travel the world while you can before life happens.
View Tapasya's Essentials
On Sunday, we’ll find you wearing:
The Tippy Toe Legging from YOGASMOGA!
Your go-to power outfit:
A Red Dress. Red is my color of choice especially if I want to make a statement.
The beauty product found in your bag at all times:
Since I travel a lot, my lips get very dry. I can't live without my lip balm!
Charity you support:
The NAMASKÁR Foundation. Textile manufacturing businesses typically exist in the most economically challenged locations of the world; I created the NAMASKÁR Foundation as a means to give back to the communities I operate in.
Your most recent culinary discovery and obsession:
The Vanilla Meringue cake at Mr C Beverly Hills, Los Angeles. It is the lightest, fluffiest piece of cake I have ever had. Best with a scoop of lemon sorbet.
Your current Netflix addiction:
House of Cards – drama, intrigue, scheming, adventure, power play – it has it all.
Your dream dinner party guest:
Madonna. She is still the best entertainer in the world. I wonder what dinner with her would be like!
If you weren’t the co-founder of YOGASMOGA, you’d be a...
Fictional short story writer – probably of thrillers with surprise endings. They would have to be short stories because I would probably not have the patience to write long ones!