Gap Kids VintageSoft Logo Hoodie

Header Image

Gap Kids '90s Original Straight Jeans

When you think of kids’ clothes that survive real life—playgrounds, after-school activities, laundry on repeat—Gap Kids shows up again and again. Parents rave about the soft, comfortable cotton and mix-and-match basics that make school wardrobes (or <a href="https://www.rankandstyle.com/articles/mommy-and-me-outfits" target="_self">matching mommy and me outfits</a>) way easier to build. Kids appreciate the everyday comfort and classic styles that go with anything. Reviews note that hoodies, tees, and denim hold up through active play and frequent washes (and yes, some even get passed down a sibling or two). Use a <a href="https://www.rankandstyle.com/deals/gap-promo-code" target="_self">Gap promo code </a>at check out to get the best deal when it’s time to stock up.

Gap Kids—Classic Comfort That Just Works

Old Navy Half-Zip Bounce Fleece Pullover Sweatshirt

Old Navy High-Waisted PowerChill Crossover Flared Leggings

Old Navy has that “easy pull-on and go” energy that suits active kids. The brand’s tees, leggings, and sweatshirts fill the everyday rotation because they’re soft, affordable, and <a href="https://www.rankandstyle.com/deals/old-navy-coupon" target="_self">usually on sale</a>—a big win when kids are growing faster than you can restock. Parents frequently mention how Old Navy fills their kids’ closets without breaking the budget, especially for basics and casual playwear. And while some pieces are thin (a common review point), the overall value keeps shoppers coming back.

Old Navy—Affordable Favorites for Daily Wear

H&M Sweatshirt with Motif

H&M Wide Leg Jeans

H&amp;M Kids is the brand parents end up back at when their kid suddenly decides they’re into something new. Graphic tees one week, wide-leg pants the next, then a pile of sweats because “they’re softer.” The selection changes fast, which is kind of the point. You’re not committing to a long-term aesthetic here—you’re keeping up.
Reviews tend to say the same thing: the cotton basics are the safest bet. Tees, hoodies, pajamas, anything soft and simple usually holds up better than expected. Not everything’s built to last forever, and parents know that going in. But for trend moments and everyday pieces that won’t cause a fight at breakfast, H&amp;M earns its spot.
Savings tip: Look for <a href="https://www.rankandstyle.com/deals/hm-coupon" target="_self">H&amp;M promotions</a> for an even better deal on trendy pieces for littles.

H&M Kids—Trend-Driven Favorites

Boden Half-Zip Sweatshirt

Boden Everyday Relaxed Pants

Mini Boden earns love from families who want clothes with personality and real durability. Parents in parenting communities specifically mention how Boden pieces wash extremely well and can be handed down looking fresh, even after repeated wear. Whether it’s bold prints, bright colors, or playful patterns, this brand feels fun without feeling cheap—and that quality shows in the fabric and stitching reviewers praise.

Mini Boden—Playful Prints That Last

UNIQLO Souffle Yarn Sweater

UNIQLO Stretch Easy Pants

<a href="https://www.rankandstyle.com/articles/what-is-uniqlo" target="_self">Uniqlo Kids</a> is one of those brands parents discover almost by accident—and then keep buying. The clothes are simple, yes, but they’re also comfortable in a way kids actually notice. Soft tees, stretchy pants, layers that don’t bunch or feel stiff. Nothing flashy, nothing fussy.
What comes up in reviews again and again is how well the basics hold up. Parents mention shirts keeping their shape, pants not thinning out at the knees right away, and fabrics that still feel good after a lot of washes. It doesn’t get the same hype as trendier kids clothing brands, but for everyday wear that doesn’t fall apart, Uniqlo quietly does the job. Save even more on their already great deals when you shop with a <a href="https://www.rankandstyle.com/deals/uniqlo-coupon" target="_self">Uniqlo coupon</a>.&nbsp;

Uniqlo Kids—Quietly Solid, Surprisingly Tough

Primary Kids Legging In Stripe

Primary Kids Long Sleeve Legging Tee

Primary is what a lot of parents land on after they’re tired of negotiating outfits. No characters, no logos, nothing that suddenly feels “too much” the next day. Just basics, in a lot of colors, that all seem to work together whether you planned it or not.
What people tend to mention in reviews isn’t anything fancy. The tees stay soft. The leggings don’t stretch out immediately. You order the same thing again and it feels… the same. Kids like picking colors. Parents like not thinking about it too hard. Which, honestly, is kind of the whole point.

Primary—The Basics That Deliver

Little English Classic Pant

Little English Long Sleeve Polo

Little English is one of those brands parents tend to browse when they’re looking for something specific. <a href="https://www.rankandstyle.com/articles/family-photo-outfits" target="_self">Family photo outfits</a>, holidays, dressier moments where the outfit needs to feel thoughtful but still comfortable enough for a kid to wear all day. The designs lean traditional—clean lines, subtle details, nothing loud.
What shows up in reviews is the quality. Fabrics feel heavier than average, the construction holds up, and pieces don’t lose their shape after one wear. It’s not an everyday play brand for most families, but the items people do buy often end up saved, reused, or passed along. The kind of clothes you don’t rush to give away once the season’s over.

Little English—Classic Pieces Parents Hold Onto

Next Utility Zip Neck Knitted Jumper

Next Regular Fit Stretch Chino Trousers

Next is one of those brands parents return to when they want basics that feel a bit more refined. With everything from casual tees to slightly dressier looks that still work for school or weekend plans, parents note that the overall range feels cohesive and consistent in quality. While not as buzzy as trend brands, Next’s clothing often earns positive mentions for lasting through wash cycles and suiting a variety of everyday activities.

Next—Polished Pieces With Practical Appeal

ARKET French Terry Sweatshirt

ARKET Pull-On Denim Trousers

Arket Kids is very pared back. Neutral colors, straightforward cuts, nothing decorative. A lot of parents describe it as “easy to keep wearing,” which shows up again and again in reviews.
People mention that the clothes don’t lose their shape quickly and still look fine after repeat washes. Nothing flashy, nothing precious. If you like kids’ clothes that don’t draw attention to themselves but also don’t feel disposable, this brand tends to land well.

Arket Kids—Simple Pieces That Stay in Rotation

Maisonette Personalized Embroidered Heart Crewneck Sweater

Maisonette Coziest Fleece-Lined Legging, Gumball

Maisonette is a beautifully curated destination rather than a single label, and parents love it for discovering unique kids clothes online that feel elevated. Think boutique energy with big-brand convenience—dresses for events, tops with thoughtful detailing, and names you might not find elsewhere. Reviewers and editorial roundups highlight the joy of finding standout pieces here, which makes it a favorite stop for gifts and wardrobe refreshes. It's also one of our favorite places to shop for elevated <a href="https://www.rankandstyle.com/articles/best-kids-halloween-costume-websites" target="_self">kids’ halloween costumes</a>.&nbsp;

Maisonette—Curated, Special Finds in One Place

The Children's Place Girls Garment Dyed Premium Fleece Sweatshirt

The Children's Place Girls Capri Leggings 2-Pack

The Children’s Place comes up a lot when parents talk about stocking up. Tees, leggings, pajamas, sweatshirts—things kids wear hard and need replaced often. The prices are low, sales are frequent, and it’s easy to buy multiples without overthinking it.
Reviews tend to be realistic. The fabrics aren’t luxury, but they’re comfortable enough and hold up for everyday wear. Parents mention kids liking the graphics and prints, and adults liking how simple it is to grab what’s needed in one order. It’s practical, familiar, and easy to keep in rotation.&nbsp;

The Children’s Place—Easy Basics Parents Buy on Repeat

Hanna Andersson Kids Striped Short John Pajama Set

Hanna Andersson HannaJams Pajama Set

Hanna Andersson has long been praised by editorial guides and family shoppers alike for its soft, durable fabrics and fun prints. The clothing gets positive mentions for comfort and longevity—especially pajamas and basics that wash well and feel great all day. Many parents note that favorite pieces get handed down through siblings, a sign of real lasting quality. Use a <a href="https://www.rankandstyle.com/deals/hanna-andersson-promo-code" target="_self">Hanna Andersson promo code</a> for the best deals.&nbsp;

Hanna Andersson—Comfort and Softness You Can Feel

Janie and Jack The Corduroy Pant

Janie and Jack Speckled Henley Tee

Janie &amp; Jack strikes that rare balance between refined style and kids-friendly wearability. Parents talk about how special the outfits feel—embroidery, thoughtful details, and clean silhouettes—without that “stuffy” vibe some dress clothes have. Reviewers appreciate that pieces hold up nicely and look great in photos, making this one of the best children’s clothing brands when occasion and comfort intersect. They have frequent <a href="https://www.rankandstyle.com/deals/janie-and-jack-coupon" target="_self">sales and discounts available</a> so you get those special occasion pieces at a price you’ll smile about.&nbsp;

Janie & Jack—Polished and Picture-Perfect

Deux par Deux Stretch Twill Pants

Deux par Deux Mid-Season TEKNIK Windfleece Jacket

Deux par Deux earns chatter when parents talk about coordinated outfits that don’t feel babyish and outerwear that actually performs. Pieces feel playful but practical, and reviewers often note thoughtful construction and fabrics that stand up to active days. It’s a brand that feels just a little different—fun for kids, dependable for parents.

Deux par Deux—Fun Sets and Practical Outerwear

Carter's Girls PurelySoft Long-Sleeve 2-Piece Pajamas

Carter's Little Planet Kid Organic Cotton Pajamas Set

Carter’s is a name most parents already know, and that shows in how often it comes up in reviews. Pajamas, tees, simple sets—these are the pieces people reach for when they want something soft and uncomplicated. Multipacks get mentioned a lot, especially for everyday wear.
Parents tend to describe the clothes as comfortable and easy, with fabrics that feel fine against the skin and hold up well enough for the season. It’s not about trend or design here. It’s about clothes that get worn, washed, and worn again without much thought.

Carter’s—Familiar Basics That Do the Job

Quince Washable Cashmere Jogger

Quince Mongolian Cashmere Fisherman Tunic Sweater

Quince comes up in reviews when parents talk about basics that feel nicer than they expected. Sweaters, tees, soft pants—the kinds of pieces that look simple online but feel different once they arrive. The fabric quality is what people mention first.
Parents often note that the clothes are easy to wear day to day and don’t feel delicate, even though they look more polished than typical kids basics. It’s not flashy or trend-driven. Just straightforward pieces that feel like a step up <a href="https://www.rankandstyle.com/articles/get-to-know-quince" target="_self">without the usual high price tag</a>.&nbsp;

Quince—Simple Pieces With Better-Than-Expected Fabric

Shopping for kids’ clothes hits a very specific nerve. They grow fast. They’re picky. They somehow destroy sleeves, knees, and waistbands at record speed. And just when you find something that fits well and survives the wash? It’s suddenly out of stock in the next size up.
That’s why finding a few kids clothing brands you can actually rely on makes such a difference. The ones that hold up to real wear. The ones your kids don’t fight you on. The ones you end up ordering from again—sometimes without even meaning to.
Every brand on this list earned its spot through a mix of real parent reviews, repeat buys, and everyday performance. We looked at what people actually say after living with the clothes: how they wash, how they wear, and whether they’re worth coming back for. From budget-friendly basics to elevated pieces that feel a little more special, these are the best children’s clothing brands for kids who’ve outgrown <a href="https://www.rankandstyle.com/articles/best-baby-clothing-brands" target="_self">baby clothes</a> but aren’t quite in <a href="https://www.rankandstyle.com/articles/best-tween-clothing-stores" target="_self">tween clothing</a> territory yet.
<ol>
<li>Gap Kids—Classic Comfort That Just Works</li>
<li>Old Navy—Affordable Favorites for Daily Wear</li>
<li>H&amp;M Kids—Trend-Driven Favorites</li>
<li>Mini Boden—Playful Prints That Last</li>
<li>Uniqlo Kids—Quietly Solid, Surprisingly Tough</li>
<li>Primary—The Basics That Deliver</li>
<li>Little English—Classic Pieces Parents Hold Onto</li>
<li>Next—Polished Pieces With Practical Appeal</li>
<li>Arket Kids—Simple Pieces That Stay in Rotation</li>
<li>Maisonette—Curated, Special Finds in One Place</li>
<li>The Children’s Place—Easy Basics Parents Buy on Repeat</li>
<li>Hanna Andersson—Comfort and Softness You Can Feel</li>
<li>Janie &amp; Jack—Polished and Picture-Perfect</li>
<li>Deux par Deux—Fun Sets and Practical Outerwear</li>
<li>Carter’s—Familiar Basics That Do the Job</li>
<li>Quince—Simple Pieces With Better-Than-Expected Fabric</li>
</ol>

Header Image Big

Reliable, Well-Made Picks Parents Actually Come Back To

The Best Kids Clothing Brands for Comfort, Quality, and Style

<a href="https://go.linkby.com/BQJYAIMA" target="_blank"><ins>ALLSAINTS:</ins></a> Up to 50% off + new reductions. <a href="https://amzn.to/44cPdZy" target="_blank"><ins>AMAZON:</ins></a> Limited-time deals are live, up to 50% off fashion! <a href="https://www.anrdoezrs.net/click-7170081-13187162?sid=3225&url=https%3A%2F%2Fwww.ae.com%2Fus%2Fen" target="_blank"><ins>AMERICAN EAGLE:</ins></a> 40-60% off everything (including jeans and new arrivals!). <a href="https://anntaylor.pxf.io/zxjk2e" target="_blank"><ins>ANN TAYLOR</ins></a><a href="https://anntaylor.pxf.io/zxjk2e" target="_blank"><ins>:</ins></a> 40% off your purchase + extra 60% off sale finds. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=39789&murl=https%3A%2F%2Fwww.anthropologie.com%2Fsale-all" target="_blank"><ins>ANTHROPOLOGIE:</ins></a> Extra 50% off sale items, new styles added. <a href="https://gap.igs4ds.net/PdmE6" target="_blank"><ins>ATHLETA: </ins></a>Semi-Annual Sale—extra 30% off sale styles. <a href="https://gap.igs4ds.net/c/79998/383276/5554?u=https%3A%2F%2Fbananarepublic.gap.com%2F" target="_blank"><ins>BANANA REPUBLIC:</ins></a> The Winter Sale: up to 60% off sale items. <a href="https://gap.dodxnr.net/jr1J5Z" target="_blank"><ins>BANANA REPUBLIC FACTORY:</ins></a> Limited time—50% off everything + extra 50% off sale. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.bloomingdales.com%2F" target="_blank"><ins>BLOOMINGDALE'S:</ins></a> After Christmas Sale—up to 65% off already reduced items. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fus.boden.com%2F" target="_blank"><ins>BODEN:</ins></a> Up to 60% off sale items, for a limited time! <a href="https://www.pjtra.com/t/TEFNS0VFQUVFR0hHSkFFREhLRE0?url=https%3A%2F%2Fwww.everlane.com%2F" target="_blank"><ins>EVERLANE:</ins></a> End of Year Sale—up to 70% off best-selling styles. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=44912&murl=https%3A%2F%2Ffarmrio.com%2Fcollections%2Fsale" target="_blank"><ins>FARM RIO:</ins></a> Big discounts on all sale items. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=43177&murl=https%3A%2F%2Fwww.freepeople.com%2Fwhats-new%2F%3Ffeature-product-ids%3DFP-100632421-000%2CFP-76194331-000%2CFP-103179669-000%26utm_source%3Dmarketing%26utm_medium%3Demail%26utm_campaign%3DFP-US_251114_promo_24_hour_sale_1%26utm_content%3Dhero%26utm_term%3D251114_promo_24_hour_sale_1%26utm_id%3D204121%26dtmc_drop_id%3D251114_promo_24_hour_sale_1%26sfmc_id%3D62610093%26dtm_em%3D9ddbdb966babbe02a4f50d553c28c3b92e954d7c422496fdb52b0a7cae73840c%26sfsc%3D0033g00000nQICbAAO" target="_blank"><ins>FREE PEOPLE:</ins></a> Extra 50% off sale finds. <a href="https://gap.igs4ds.net/5044b" target="_blank"><ins>GAP</ins></a><a href="https://gap.igs4ds.net/5044b" target="_blank"><ins>:</ins></a> Winter Sale—up to 70% off sale items! <a href="https://gap.dodxnr.net/Zn1VX" target="_blank"><ins>GAP FACTORY:</ins></a> Shop the Great Gap Sale, up to 75% off + extra 50% off clearance. <a href="https://www.kqzyfj.com/click-7170081-17041874?sid=3225-xid-fr1750341063045djc&url=https%3A%2F%2Fwww.havenwellwithin.com%2Fhomepage%3F" target="_blank"><ins>HAVEN WELL WITHIN:</ins></a> Extra 40% off markdows + an extra 25% off markdown tops! <a href="https://www.dpbolvw.net/click-7170081-15734817" target="_blank"><ins>J.CREW:</ins></a> End of Season Sale—extra 60% off sale styles with code + up to 50% off select cashmere. <a href="https://bit.ly/3tkHRyt" target="_blank"><ins>J.CREW FACTORY</ins></a><a href="https://bit.ly/3tkHRyt" target="_blank"><ins>:</ins></a> Extra 70% off clearance, 40-70% off everything else. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=45100&murl=https%3A%2F%2Fwww.kutfromthekloth.com%2F" target="_blank"><ins>KUT FROM THE KLOTH:</ins></a> For a limited time, up to 80% off sale. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.loft.com%2F" target="_blank"><ins>LOFT</ins></a><a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.loft.com%2F" target="_blank"><ins>:</ins></a> 50% off your entire purchase! <a href="https://www.awin1.com/cread.php?awinmid=30347&awinaffid=818375&ued=https%3A%2F%2Fshop.lululemon.com%2Fc%2Fwe-made-too-much%2Fn18mhd" target="_blank"><ins>LULULEMON:</ins> </a>Year-End Sale, new styles added. <a href="https://bit.ly/4hMFsao" target="_blank"><ins>MACY'S:</ins></a> After Christmas Sale—up to 60% off. Biggest dress sale of the year! <a href="https://www.kqzyfj.com/click-7170081-14519783?url=https%3A%2F%2Fwww.madewell.com%2Fwomens%2Fsale%2F" target="_blank"><ins>MADEWELL:</ins></a> The Winter Event— up to 70% off sale. <a href="https://fave.co/48kqxjL" target="_blank"><ins>MANGO:</ins></a> End of Season Sale, up to 50% off. <a href="https://bit.ly/3mbnQZU" target="_blank"><ins>NEIMAN MARCUS:</ins></a> Up to $250 off regular-priced purchase with code. <a href="https://nordstrom.sjv.io/LXMYm0" target="_blank"><ins>NORDSTROM:</ins></a> Half Yearly Sale event, up to 60% off top brands. <a href="https://nordstromrack.sjv.io/0ZVvZM" target="_blank"><ins>NORDSTROM RACK:</ins></a> Clear the Rack event—extra 25% off clearance for a total savings of 75%! <a href="https://gap.igs4ds.net/b10xm" target="_blank"><ins>OLD NAVY</ins></a><a href="https://gap.igs4ds.net/b10xm" target="_blank"><ins>:</ins></a> Activewear on sale + extra 15% off when you spend $80. <a href="https://fave.co/4i8qax2" target="_blank"><ins>OUTDOOR VOICES:</ins></a> End of Year Sale—up to 60% off. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=13816&murl=https%3A%2F%2Fwww.saksfifthavenue.com%2F" target="_blank"><ins>SAKS FIFTH AVENUE: </ins></a>Designer Sale—up to 75% off + get $50 off every $200. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=42352&murl=https%3A%2F%2Fwww.shopbop.com%2F" target="_blank"><ins>SHOPBOP:</ins></a> Extra 30% off with code. <a href="https://www.tkqlhce.com/click-7170081-15318233?sid=3225-xid-fr1751497105489agb&url=https%3A%2F%2Fwww.talbots.com%2F" target="_blank"><ins>TALBOTS:</ins></a> Semi-Annual Red Door Sale—deals starting at $24.50 + extra 40% off markdows + extra 25% off markdown tops. <a href="https://goto.target.com/c/256585/81938/2092?subId1=--RAS&sharedId=bh.rankstyle28176&u=https%3A%2F%2Fwww.target.com%2F" target="_blank"><ins>TARGET:</ins></a> Up to 50% off clearance. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=45581&murl=https%3A%2F%2Ftnuck.com%2Fcollections%2Fladies-sale" target="_blank"><ins>TUCKERNUCK:</ins></a> Ladies Sale—steep discounts on women's styles. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=43354&murl=https%3A%2F%2Fwww.vionicshoes.com%2F&LSNSUBSITE=LSNSUBSITE" target="_blank"><ins>VIONIC SHOES:</ins></a> Extra 30% off sale styles with code.

THE BEST WOMEN'S FASHION SALES

<a href="https://amzn.to/3YcIe01" target="_blank"><ins>AMAZON:</ins></a> New on Amazon, body care gift sets under $30. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=43420&murl=https%3A%2F%2Fbluemercury.com%2F&u1=xid:fr1750341063045fid" target="_blank"><ins>BLUEMERCURY</ins></a><a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=43420&murl=https%3A%2F%2Fbluemercury.com%2F&u1=xid:fr1750341063045fid" target="_blank"><ins>:</ins></a> Free gifts with purchase. <a href="https://www.dpbolvw.net/click-7170081-12076705?url=https%3A%2F%2Fwww.colorescience.com%2F%3Futm_source%3Dgoogle%26utm_medium%3Dcpc%26tw_source%3Dgoogle%26tw_adid%3D731330042324%26tw_campaign%3D22187707906%26tw_kwdid%3Dkwd-433338493%26gad_source%3D1%26gad_campaignid%3D22187707906%26gbraid%3D0AAAAADntTNNMJekscB8sM8A9_2AZI5uj7%26gclid%3DCjwKCAiAoNbIBhB5EiwAZFbYGI4zo6_LS-cIAyw8-BWoL4lyPDQE1f9o0Xmx0_rghhLRy8N5mMNemRoC4DUQAvD_BwE" target="_blank"><ins>COLORESCIENCE:</ins> </a>Free wristlet with orders $100+. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.dermstore.com%2Fc%2Fsale%2F" target="_blank"><ins>DERMSTORE:</ins></a> Up to 30% off select items. <a href="https://fave.co/2wfWpHT?xcust=xid:fr1750341063045ccd" target="_blank"><ins>LOOKFANTASTIC:</ins></a> Up to 25% off Selected Beauty + free gift. <a href="https://www.lovelyskin.com/" target="_blank"><ins>LOVELYSKIN:</ins></a> Free gift set with $150 purchase. <a href="https://ulta.ztk5.net/dOVn63?subId3=xid:fr1750341063045ahe" target="_blank"><ins>ULTA:</ins></a> Up to 45% off jumbo sized hair care. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=2417&murl=https%3A%2F%2Fwww.sephora.com%2F&u1=xid:fr1750341063045dai" target="_blank"><ins>SEPHORA</ins></a><a href="https://bit.ly/3VfIxGv" target="_blank"><ins>:</ins></a> Extra 20% off sale items. <a href="https://go.linkby.com/NOGSMLCZ" target="_blank"><ins>SHEGLAM: </ins></a>10% off $35+, 20% off $55+, 15% off any two hair products, with code.

THE BEST HEALTH AND BEAUTY SALES

<a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=http%3A%2F%2Fallmodern.com" target="_blank"><ins>ALL MODERN:</ins></a> End of Year Sale—up to 50% off. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=39789&murl=https%3A%2F%2Fwww.anthropologie.com%2F" target="_blank"><ins>ANTHROPOLOGIE:</ins></a> Extra 50% off sale. <a href="https://amzn.to/4scNP4j" target="_blank"><ins>AMAZON:</ins></a> Deals are live! Shop home deals now—up to 50% off. <a href="https://fave.co/49wlnU8" target="_blank"><ins>BED BATH &amp; BEYOND:</ins> </a> End of Year Clearance event—up to 70% off. <a href="https://fave.co/48pIw9D" target="_blank"><ins>BIRCH LANE: </ins></a>Up to 50% off at the End-of-Year Sale. <a href="https://brooklinen.pxf.io/bOVKqM" target="_blank"><ins>BROOKLINEN:</ins></a> End of Season sale, up to 75% off select styles. <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=36310&murl=https%3A%2F%2Fwww.dyson.com%2Fen%3F_gl%3D1%2A8goa6h%2A_up%2AMQ..%26gclid%3DCjwKCAiAoNbIBhB5EiwAZFbYGHn5dvxvNvLxGGGvqYGgXG07F9pQS4PVV0KCa2JnJkTDWNAp0lIh4xoCnw8QAvD_BwE%26gclsrc%3Daw.ds%26gbraid%3D0AAAAAob0X4YJrIrHM6MZE3UnrH8edPxPk" target="_blank"><ins>DYSON:</ins></a> Save up to $600 on selected Dyson technology. <a href="https://homedepot.sjv.io/QjEzMo" target="_blank"><ins>THE HOME DEPOT:</ins></a> 40% off select appliances, up to 75% off select holiday decorations. <a href="https://the-company-store.7eer.net/K0D6Ja" target="_blank"><ins>THE COMPANY STORE: </ins></a> Semi-Annual Sale—up to 30% off sitewide. <a href="https://bit.ly/3aPsNkh" target="_blank"><ins>POTTERY BARN:</ins> </a>The End of Season Sale—up to 60% off. <a href="https://go.skimresources.com?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.sundays-company.com%2F" target="_blank"><ins>SUNDAYS:</ins></a> New special prices on select best-selling items. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.surlatable.com%2Fhome" target="_blank"><ins>SUR LA TABLE:</ins> </a>Winter Sale, up to 50% off. <a href="https://goto.target.com/c/256585/81938/2092?subId1=--RAS&sharedId=bh.rankstyle28176&u=https%3A%2F%2Fwww.target.com%2F" target="_blank"><ins>TARGET:</ins></a> Up to 50% off indoor furniture and rugs. <a href="https://fave.co/4objcZB" target="_blank"><ins>THE CONTAINER STORE:</ins> </a> 26% off +35% off Box Collection and select drop-front shoe boxes sitewide.

THE BEST HOME SALES

<a href="https://bit.ly/3SEpNPW" target="_blank"><ins>ABERCROMBIE &amp; FITCH:</ins></a> 20-40% off almost everything. <a href="https://amzn.to/44cPdZy" target="_blank"><ins>AMAZON: </ins></a>Deals are live! Shop kids deals now—up to 45% off. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fus.boden.com%2F" target="_blank"><ins>BODEN:</ins></a> Up to 60% off sale items. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.carters.com%2F" target="_blank"><ins>CARTER'S:</ins></a> Up to extra 50% off clearance, styles start at $2.99! <a href="https://gap.igs4ds.net/5044b" target="_blank"><ins>GAP:</ins></a> Up to 70% off markdowns <a href="https://gap.dodxnr.net/Zn1VX" target="_blank"><ins>GAP FACTORY:</ins></a> Up to 75% off + extra 50% off clearance. <a href="https://bit.ly/45DcwLG" target="_blank"><ins>HANNA ANDERSSON:</ins></a> Big Hanna Sale, up to 60% off. <a href="https://imp.i350665.net/6yXGPE?subId3=xid:fr1751570578506fha" target="_blank"><ins>JANIE AND JACK:</ins></a> Limited time only! Up to 60% off sale + 20% off sitewide. <a href="https://bit.ly/2Ksur2I" target="_blank"><ins>LANDS' END:</ins></a> 40% off full-price styles + extra 60% off sale and clearance items. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.maisonette.com%2F%3F&xcust=xid:fr1751570578506die" target="_blank"><ins>MAISONETTE:</ins></a> New items added to sale. <a href="https://gap.igs4ds.net/b10xm?subId3=xid:fr1751570578506gjd" target="_blank"><ins>OLD NAVY: </ins></a>50% off all activewear! <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.childrensplace.com%2Fus%2Fhome&xcust=xid:fr1751570578506fdj" target="_blank"><ins>THE CHILDREN'S PLACE: </ins></a> Buy more save more—10% off $50, 20% off $75, 30% off $100 + 80% off clearance.

THE BEST KIDS SALES

<a href="https://go.linkby.com/BQJYAIMA" target="_blank"><ins>ALLSAINTS: </ins></a>Up to 50% off + new reductions. <a href="https://amzn.to/44cPdZy" target="_blank"><ins>AMAZON:</ins></a> Deals are live! Shop fashion deals now—up to 50% off. <a href="https://www.anrdoezrs.net/click-7170081-13187162?sid=3225&url=https%3A%2F%2Fwww.ae.com%2Fus%2Fen" target="_blank"><ins>AMERICAN EAGLE:</ins></a> 40-60% off everything (including jeans and new arrivals!). <a href="https://gap.igs4ds.net/c/79998/383276/5554?u=https%3A%2F%2Fbananarepublic.gap.com%2F" target="_blank"><ins>BANANA REPUBLIC:</ins></a> Up to 60% off sale styles. <a href="https://gap.dodxnr.net/jr1J5Z" target="_blank"><ins>BANANA REPUBLIC FACTORY:</ins></a> Limited time—extra 50% off sale. <a href="https://go.skimresources.com/?id=44078X1168413&xs=1&url=https%3A%2F%2Fwww.bloomingdales.com%2F" target="_blank"><ins>BLOOMINGDALE'S:</ins></a> Save up to 65% off already reduced items. <a href="https://www.pjtra.com/t/TEFNS0VFQUVFR0hHSkFFREhLRE0?url=https%3A%2F%2Fwww.everlane.com%2F" target="_blank"><ins>EVERLANE:</ins></a> End of Year Sale— up to 70% off. <a href="https://gap.igs4ds.net/5044b" target="_blank"><ins>GAP</ins></a><a href="https://gap.igs4ds.net/5044b" target="_blank"><ins>:</ins></a> Winter Sale—up to 70% off markdowns! <a href="https://gap.dodxnr.net/Zn1VX" target="_blank"><ins>GAP FACTORY:</ins></a> Great Gap Sale, up to 75% off + extra 50% off clearance. <a href="https://www.dpbolvw.net/click-7170081-15734817" target="_blank"><ins>J.CREW:</ins> </a>Extra 60% off sale styles. <a href="https://bit.ly/3tkHRyt" target="_blank"><ins>J.CREW FACTORY</ins></a><a href="https://bit.ly/3tkHRyt" target="_blank"><ins>:</ins></a> Extra 70% off clearance items + 40-70% off everything else. <a href="https://www.awin1.com/cread.php?awinmid=30347&awinaffid=818375&ued=https%3A%2F%2Fshop.lululemon.com%2Fc%2Fwe-made-too-much%2Fn18mhd" target="_blank"><ins>LULULEMON: </ins></a>End of Year Sale, new styles added. <a href="https://bit.ly/4hMFsao" target="_blank"><ins>MACY'S:</ins></a> After Christmas Sale—up to 60% off! <a href="https://bit.ly/3mbnQZU" target="_blank"><ins>NEIMAN MARCUS:</ins></a> Limited time, up to $250 off select styles with code. <a href="https://nordstrom.sjv.io/LXMYm0" target="_blank"><ins>NORDSTROM:</ins></a> Half Yearly Sale, up to 60% off! <a href="https://nordstromrack.sjv.io/0ZVvZM" target="_blank"><ins>NORDSTROM RACK:</ins></a> Clear the Rack event—extra 25% off clearance for a total savings of 75%! <a href="https://gap.igs4ds.net/b10xm" target="_blank"><ins>OLD NAVY</ins></a><a href="https://gap.igs4ds.net/b10xm" target="_blank"><ins>:</ins></a> Activewear on sale 50% off! <a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=13816&murl=https%3A%2F%2Fwww.saksfifthavenue.com%2F" target="_blank"><ins>SAKS FIFTH AVENUE:</ins> </a> Designer Sale—up to 75% off. <a href="https://goto.target.com/c/256585/81938/2092?subId1=--RAS&sharedId=bh.rankstyle28176&u=https%3A%2F%2Fwww.target.com%2F" target="_blank"><ins>TARGET:</ins></a> 40% off outerwear.

THE BEST MEN'S SALES

If you're anything like us, a little retail therapy is exactly what the weekend calls for. Fortunately, some of our favorite retailers just dropped can't-miss sales across fashion, beauty, home, and more—and we've rounded up the very best of them in one easy-to-shop list.
From stylish wardrobe staples to editor-approved beauty buys and must-have home upgrades, scroll on for our definitive guide to the weekend’s top deals. And don't forget to check back—this list gets a fresh update every day of the week.
<h3>FEATURED SALES</h3>
<a href="https://go.linkby.com/BQJYAIMA" target="_blank">ALLSAINTS: </a>Sale up to 50% off + new reductions. <a href="https://go.linkby.com/NKWIHTHS" target="_blank">BROOKS BROTHERS:</a> The Semi-Annual Sale—40% off sitewide! <a href="https://go.linkby.com/ITLWIHBF" target="_blank">COLDWATER CREEK: </a>The biggest sale of the season, up to 60% off. <a href="https://go.linkby.com/JEMBSMUR" target="_blank">LEVI'S: </a>50% off select styles at the End of Season Sale. <a href="https://go.linkby.com/NOGSMLCZ" target="_blank">SHEGLAM:</a> 10% off $35+, 20% off $55+, 15% off any two hair products, with code. <a href="https://go.linkby.com/BMSGJHGT" target="_blank">VINCE CAMUTO:</a> End of Year Sale—up to 60% off. <a href="https://fave.co/49aq6c2" target="_blank">QUINCE:</a> First ever End of Year Sale, December 26 only!

It’s Here: Your Weekend Guide to the Internet’s Best Holiday Sales & Deals

Sales & Deals Guide

As much as we’d all like to prioritize luxury and sustainability when it comes to shopping, the reality is that doing so isn’t usually affordable. But Quince—launched in 2019 and formerly known as Last Brand—is changing that. Powered by a uniquely developed factory-direct model, Quince offers <a href="https://goto.quince.com/c/79998/1936302/21926" target="_blank">exceptionally high-quality staples for much lower prices than competitors</a>, from linen sheets to luggage and silk PJs. Curious how Quince pulls it off? We’re breaking down seven key things to know about the brand and why it’s worth a spot on your radar.
One thing to note: Quince typically doesn’t offer discount codes, and you won’t find any on their website. However, signing up for their email list is a smart move. You’ll <a href="https://www.rankandstyle.com/codes/95767000?pt=article" target="_blank">get $40 off your first order</a> of $300 or more when you sign up—no Quince discount code required.
<h2>What is the Quince Aesthetic?</h2>
Quince is for those who appreciate elevated simplicity. You’ll see neutral palettes, classic silhouettes, and premium fabrics that never go out of style. When it comes to the product lineup, Quince prioritizes high-quality essentials that bring enjoyment and luxury to everyday life—think leather goods, wardrobe essentials like tees, button-downs, and silk sleepwear, and home essentials like rugs, sheets, and towels. No product is overly patterned or branded, and each is made with the kind of keep-forever quality you’d usually only get for a high price.
<h2>A Brand That Believes Everyone Deserves a Touch of Luxury</h2>
Well-made products should be accessible to everyone, but this usually isn’t the case. "We started Quince to challenge the existing idea that nice things should cost a lot," said Sid Gupta, Co-Founder and CEO. "Our mission was simple—create products of equal or greater quality than the leading luxury brands at a much lower price. Because we believe quality should never be a luxury.”
Quince focuses on high-quality essentials designed for everyday luxury. They skip fleeting trends and instead prioritize timeless, wearable pieces that stand the test of time.
<h2>Sustainability is Woven Into Quince’s DNA</h2>
Sustainability goes far beyond fabric, and Quince proves that. From manufacturing and materials to packing, shipping, and even design, the brand works to reduce environmental impact in every way. This means a commitment to responsible production and safe working conditions, keeping carbon emissions low by shipping directly from manufacturers, the use of eco-friendly dyes and materials (think cashmere, alpaca wool, organic cotton, organic linen, and 100% recycled polyester), and last but not least, timeless designs that are made to last regardless of trends.
To top it all off, Quince works hard to ensure that nothing is overproduced. “The magic here is we're not producing on-demand, but we're producing near just in time, which allows us to get scale and match supply and demand really tightly,” says Gupta.
<h2>Quince Pricing: A Commitment to Affordability</h2>
Thanks to Quince’s unique Manufacturer To Consumer model (M2C), the company takes products straight from the world’s leading suppliers to your door. This means skipping the massive markups typically associated with traditional brands and retailers. That $150 cashmere sweater you’ve been eyeing? It’ll cost around $50 at Quince, shipping directly from Mongolia. Italian leather bags are just $100 coming directly from Florence, and a set of Turkish spa towels from Izmir just $50.
The brand works with more than 30 of these factories across the world, ensuring that each one reflects the same high environmental and ethical values they hold.
<h2>Even More Ways to Save at Quince</h2>
Already affordable? Yes. But Quince is also runs limited-time offers that make stocking up on their most-loved pieces even more rewarding—no discount code necessary. Whether you're in the market for breathable linen, luxe silk, or everyday basics, here’s what you can get right now:
– Buy two or more linen styles, <a href="https://www.rankandstyle.com/codes/95812281?pt=article" target="_blank">get a $10 credit</a>.&nbsp;
– Buy two linen sheet sets, <a href="https://www.rankandstyle.com/codes/95812188?pt=article" target="_blank">get a $30 credit</a>.
– Buy two jewelry pieces, <a href="https://www.rankandstyle.com/codes/95812186?pt=article" target="_blank">get a $10 credit</a>—or buy three and get $15.
– Buy two pairs of sunglasses, <a href="https://www.rankandstyle.com/codes/95812189?pt=article" target="_blank">save $20</a>.
– <a href="https://www.rankandstyle.com/codes/95812187?pt=article" target="_blank">Save 20%</a> on tee and tank 3-packs.
– Buy three or more silk camis, <a href="https://www.rankandstyle.com/codes/95812190?pt=article" target="_blank">get $20 off</a>.
From home upgrades to warm-weather wardrobe refreshes, it’s a good time to fill your cart.
Another easy way to score a Quince discount is by referring a friend. They’ll receive $20 off their first order of $100 or more, and you’ll get $20 toward your next purchase once their order is complete. To get started, simply create an account with Quince and head to the My Rewards section. Click “Invite Friends and Earn $20,” enter your friend’s email, and hit the “Send” button. Your friend will get their discount code, and once they place their order, your credit will appear in My Rewards. Just click “Redeem Points” to claim it.
On top of that, you can also <a href="https://www.rankandstyle.com/codes/95812185?pt=article" target="_blank">unlock up to $300 back</a> when you shop top brands through Quince. That includes up to $150 in store credit from Therabody, $20 from Fellow, $300 from Mepra and $40 from Fortessa. No discount code needed—just perks for shopping through Quince.
<h2>Quince Products We Love</h2>
There are so many great products from Quince that it's hard to pick just a few to highlight. When it comes down to it, these categories standout above the crowd:
<ul>
<li>Mongolian Cashmere Sweaters – Soft, warm, and under $100.</li>
<li>100% Mulberry Silk Dresses &amp; Pajamas – Perfect for both special occasions and sleepwear.</li>
<li>European Linen Bedding – The ultimate upgrade for a restful night’s sleep.</li>
<li>Italian Leather Handbags – Understated, elegant, and crafted in the same factories as designer brands.</li>
</ul>
You can shop our <a href="https://www.rankandstyle.com/collections/quince" target="_self">favorite pieces from Quince</a> in our collections. From <a href="https://www.rankandstyle.com/collections/quince-sweaters" target="_self">cozy sweaters</a> to quality <a href="https://www.rankandstyle.com/collections/quince-home-finds" target="_self">home essentials</a>, you're bound to find something (or many things!) to love at Quince. 
<h2>If You Love These Brands, You’ll Love Quince</h2>
If you appreciate brands that blend luxury with ethical, direct-to-consumer pricing, Quince is a perfect match. Think of it as a more affordable version of:
<ul>
<li>Everlane – For minimalists who value transparency.</li>
<li>Cuyana – If you believe in “fewer, better things.”</li>
<li>Jenni Kayne – For effortlessly chic, California-cool fashion.</li>
<li>Lunya – If you love premium silk loungewear but want a more budget-friendly option.</li>
</ul>
<h2>Why We’re Obsessed With Quince</h2>
<ul>
<li>Unmatched quality at unbeatable prices – Premium fabrics without the luxury markup.</li>
<li>Effortless, timeless style – No fleeting trends, just wardrobe and home essentials built to last.</li>
<li>A commitment to transparency – Know exactly what you’re paying for.</li>
<li>Risk-free shopping – Free shipping, free returns, and a 365-day return policy.</li>
<li>Sustainable &amp; ethical production – Luxury that feels good in every way.</li>
</ul>
<h2>What is Quince’s return policy?</h2>
Quince offers free returns within a whopping 365 days of purchase. Everything must be unworn and unwashed in order to go back to Quince, with one exception: bedding. If you don’t love their bedding, you can return it even after you’ve used it, making it completely risk-free.

Here's Why We Love the Brand that's Making Luxury & Sustainability Attainable

Meet Quince: High-End Quality Without the High Price Tag

Pro Filt'r Soft Matte Longwear Foundation

Fenty Beauty by Rihanna Gloss Bomb Universal Lip Luminizer

Rihanna launched Fenty Beauty in 2017 with 40 foundation shades when most brands offered maybe 12. The brand now has 50+ shades and proved inclusivity isn't a niche market—it's the baseline. Other brands scrambled to expand their ranges because Fenty showed there was no excuse not to.
The Pro Filt'r Soft Matte Longwear Foundation performs equally well across every shade, not just the middle tones. The Gloss Bomb made clear gloss cool again after years of matte everything dominating the market.
You'll find Fenty at Sephora, Ulta, Kohl’s, Target, and on Fenty's site. The mid-to-high price range (foundations around $40) reflects quality formulas with genuine shade inclusivity. Fenty forced the entire beauty industry to raise its standards, and that impact goes beyond just making good products.

Fenty Beauty

Halo Glow Liquid Filter

According to Ulta, this is the #1 primer in America.

E.l.f. Cosmetics Power Grip Primer

e.l.f. has dismantled the myth that affordable means cheap. The brand makes $6 primers that rival $40 luxury versions and maintains strict cruelty-free standards across everything they produce.
The Power Grip Primer became so popular it now has a matte version for oily skin. The Halo Glow Liquid Filter is famous as the <a href="https://www.rankandstyle.com/articles/charlotte-tilbury-dupes" target="_self">Charlotte Tilbury Flawless Filter dupe</a>—many people actually prefer e.l.f.'s version at a fraction of the price.
Most products cost under $10 and you can find e.l.f. everywhere: Ulta, Target, CVS, Amazon. This accessibility makes trying new products stress-free. If you're skeptical about drugstore makeup, e.l.f. is where that skepticism ends—these products genuinely perform.

e.l.f. Cosmetics

MAC Lipstick Matte In Ruby Woo

MAC Cosmetics Powder Blush

Pro makeup artists keep MAC in their kits for good reason. Founded in Toronto in 1984 by makeup artists for makeup artists, the brand built its reputation on highly pigmented formulas and extensive shade ranges decades before inclusivity became a marketing trend.
The lipstick collection alone offers over 300 shades across finishes like Matte, Satin, and Amplified. Ruby Woo, the blue-toned red that's been on every <a href="https://www.rankandstyle.com/top-10-list/best-red-lipsticks-for-fall" target="_self">"best red lipstick" list</a> for decades, remains unchanged because the formula doesn't need improvement.
Products typically range from $20-35, positioning MAC as mid-range with professional-grade performance. The Back to MAC recycling program lets you return six empty containers for a free lipstick. You'll find MAC at their standalone stores, Nordstrom, Macy's, and Ulta.

MAC Cosmetics

Charlotte Tilbury Matte Revolution Lipstick - Pillow Talk

Charlotte Tilbury Airbrush Flawless Finish

Celebrity makeup artist Charlotte Tilbury launched her namesake brand in 2013, drawing on years of creating red carpet–ready looks for A-listers. The idea was simple: makeup that gives you polished, professional results without needing a pro-level skill set.
Pillow Talk quickly became the brand’s calling card—a soft pinky-nude shade that somehow works on just about everyone and has since expanded into a full collection. Then there’s Hollywood Flawless Filter, often dubbed “Botox in a bottle” for the way it blurs and brightens skin in real life, not just on camera.
Prices land firmly in the luxury territory (think $34 lipsticks and $45 foundations), but the formulas and packaging justify the splurge.&nbsp;&nbsp;
Shopping tip: Shop at Sephora and Ulta to catch rotating promos, or check Nordstrom and Charlotte Tilbury’s own site for exclusive sets and limited-edition bundles.

Charlotte Tilbury

Rare Beauty by Selena Gomez Soft Pinch Liquid Blush

Rare Beauty by Selena Gomez Soft Pinch Tinted Lip Oil Stain

Selena Gomez launched Rare Beauty in 2020 with a clear purpose behind it. Mental health awareness isn’t just a talking point here—1% of all sales go to the Rare Impact Fund, which supports mental health initiatives. Because Selena has been open about her own experiences, the mission feels personal rather than performative. The products hold up, too.
Rare Beauty’s Liquid Blush became a viral favorite because pigment is no joke—a tiny dot is more than enough to give cheeks a fresh, natural-looking flush that actually lasts. The Soft Pinch Tinted Lip Oil is another standout, think glossy shine without the heaviness or stickiness you usually get from lip oils.
Most products fall in the $20–$30 range and some are exclusive to Sephora or Kohl’s. Rare Beauty strikes a balance that’s hard to pull off: a genuinely meaningful mission paired with makeup that performs just as well as the buzz suggests.

Rare Beauty by Selena Gomez

NARS Radiant Creamy Concealer with Hydrating Medium Coverage

NARS Blush - Orgasm

François Nars founded his brand in 1994 with a clear vision: makeup should be sophisticated without taking itself too seriously. Those sassy shade names? Completely intentional. The intensely pigmented formulas? Non-negotiable.
Orgasm blush—peachy-pink with golden shimmer—has been a cult favorite for over 20 years and spawned more dupes than we can count. The Radiant Creamy Concealer sits in nearly every professional kit.
NARS’ prestige pricing ($30-50 range) is a given considering the quality. You can shop NARS at major department stores, Sephora, Ulta, and the brand’s direct site.

NARS Cosmetics

Maybelline Fit Me Matte + Poreless Oil Free Liquid Foundation

Maybelline Lash Sensational Sky High Washable Mascara Makeup

Founded in 1914, Maybelline is the brand your grandmother used—and it's still delivering over a century later. The secret? Constant innovation while keeping prices ridiculously accessible.
Fit Me Matte + Poreless Foundation dominates the drugstore foundation category. Sky High Mascara regularly outperforms luxury options—yes, including that $30 Lancôme your friend swears by.
Most products cost under $12, with many under $8, and are available nearly everywhere: drugstores and major beauty retailers like Ulta and Sephora alike. This is the best drugstore makeup brand that proves quality doesn't require luxury pricing.

Maybelline New York

ILIA Limitless Lash Lengthening Clean Mascara

Sunscreen, foundation, and skincare all in one.

ILIA Super Serum Skin Tint SPF 40

Ilia creates every single formula from scratch, which sounds excessive until you realize that's exactly how they guarantee genuinely clean beauty without the performance compromises that plagued early clean makeup brands. This is the brand that converted skeptics who thought clean beauty meant settling for mediocre results.
The Super Serum Skin Tint packs SPF 40 and actual skincare ingredients into coverage that looks like your skin having a really good day, not like you're wearing obvious makeup. The Limitless Lash Mascara proves clean formulas can deliver serious volume, which remains surprisingly rare in the clean beauty category.
Pricing hits $28-48, reflecting the skincare-meets-makeup hybrid approach. Shop at Sephora Ulta, Amazon, or Ilia's website for the full range.

Ilia Beauty

NYX Professional Makeup Matte Finish Long Lasting Makeup Setting Spray Vegan Formula - 2.02 oz

Epic Ink Waterproof Liquid Eyeliner

Makeup artists quietly stock NYX in their professional kits because a $10 eyeliner that performs like a $40 luxury version means more budget left over for the products that genuinely require splurging. The brand has built its reputation on delivering professional-quality results at prices that make luxury brands uncomfortable.
The Epic Ink Liner delivers the kind of precision that's supposed to require luxury pricing, but doesn't. The Professional Makeup Setting Spray works just as well as Urban Decay's cult-favorite All Nighter at a fraction of the cost.
Most products fall between $5-15 and you can find them at Ulta, Target, CVS, and NYX's website. The brand jumps on trends quickly without sacrificing quality in the rush.

NYX Professional Makeup

'Diorshow 24H Buildable Volume Mascara

Dior Addict Lip Glow

Dior translates runway glamour into makeup you can actually wear in real life, bringing the luxury aesthetic of the fashion house (founded in 1946) directly to your vanity. You're definitely paying for the Dior name, but the formulas and experience back up the luxury positioning.
The Dior Addict Lip Glow costs $40 and somehow feels justified when you're using it—it's that good. Diorshow Mascara has been a backstage staple at fashion shows for years because it photographs beautifully and wears even better in person.
Expect luxury pricing across the board, with most products ranging from $35-70. Shop at Sephora, Nordstrom (check Nordstrom promo codes for occasional deals), or Dior boutiques. This is makeup for special occasions, or for when you just want to feel fancy.

Dior Beauty

ColourPop Lippie Stix Lipsticks

ColourPop Super Shock Shadow

ColourPop built its entire empire on a simple promise: insane pigmentation at insane prices, delivered fast. Founded in 2014 as an online-exclusive brand, they've mastered the art of creating viral products that sell out within hours while keeping everything affordable enough that you can experiment without financial stress.
The Super Shock Shadows deliver that bouncy, almost wet texture with serious pigment payoff and minimal fallout—they perform like eyeshadows that should cost $30, not $6. The constant influencer collaborations mean new, exciting products drop regularly, though you'll want to act fast because popular items disappear quickly.
Most products range from $5-20, and you'll find them exclusively at ColourPop's website or occasionally at Ulta. The brand runs frequent sales that make already-affordable prices even better, which is how makeup collections happen.

ColourPop

rhode Pocket Blush Buildable Hydrating Cream Blush

Rhode Peptide Glazing Fluid — big (1.7 oz)

Hailey Bieber launched Rhode in 2022 with her "glazed donut skin" philosophy, and the beauty world collectively lost its mind. The Peptide Glazing Fluid sold out in three days and built a waitlist of over 100,000 people, which tells you everything about the brand's instant impact on minimal, skin-first beauty trends.
While Rhode focuses primarily on skincare, the Pocket Blush crosses into makeup territory beautifully—it's a cream blush with peptides that creates the dewy, natural flush that looks like you just came in from the cold, not like you're wearing obvious blush.
Products range from $16-28, reflecting the mid-range pricing and minimalist approach. Rhode isn't about offering 50 options in every category; it's about a few really excellent products that do exactly what they promise. Shop at Sephora or Rhode's website for the best color selection.

Rhode

L'Oréal Voluminous Lash Paradise Volume Mascara

L'Oréal Voluminous Lash Paradise Volume Mascara - Blackest Black

L'Oréal Infallible Pro-Matte Liquid Longwear Foundation

L'Oréal Infallible Pro-Matte Liquid Longwear Foundation - 105 Natural Beige

L'Oréal Paris has maintained an impressive balance since 1909: making genuinely good makeup accessible across an enormous range of products spanning makeup, skincare, and haircare. The fact that they own over 30 brands including luxury names like Lancôme, YSL, and Urban Decay means their research and development trickles down to drugstore prices, which works beautifully in your favor.
The Infallible Pro-Matte Foundation performs like foundations costing $50, not $15. Voluminous Lash Paradise Mascara has cult status in the drugstore beauty world, and the Colour Riche Lipstick line offers over 80 shades of creamy, pigmented color at prices that let you collect multiple shades without guilt.
Most products cost under $15 and you'll find them everywhere—Target, CVS, Walmart, Ulta, and Amazon. L'Oréal has spent over a century proving that drugstore beauty doesn't mean settling for less.

L'Oréal Paris

Glossier Boy Brow Volumizing Eyebrow Gel-Pomade

Glossier

WHAT IT DOES: This buildable cream blush adds the perfect tint to cheeks without overdoing it. It starts sheer and color intensifies as you add pigment. Plus, it’s formulated with blurring pigments that helps to camouflage large pores and imperfections.&nbsp;
FUN FACT: These cream blushes are made without fragrances and work on sensitive skin types.&nbsp;

Glossier Cloud Paint

When everyone else was doing full-coverage everything in the mid-2010s, Glossier asked "what if we just enhanced what you already have?" The brand built a devoted following around no-makeup makeup done right, proving that minimal doesn't mean boring or ineffective. Want to know more? Our <a href="https://www.rankandstyle.com/articles/about-glossier" target="_self">guide to Glossier</a> has all the insider details on the cool-girl brand.
Boy Brow makes sparse brows look naturally full and fluffy, launching a thousand "my brows but better" routines. Cloud Paint basically started the cream blush trend that's still going strong—the formula blends seamlessly and gives you that natural flush everyone wants.
Products run $18-30, positioning Glossier firmly in the mid-range with strong millennial and Gen Z appeal. Shop at Sephora or Glossier's website for the full range.
Savings tip: Look for <a href="https://www.rankandstyle.com/deals/glossier-promo-code" target="_self">current Glossier coupons</a> when shopping the direct site for a bonus discount.

bareMinerals COMPLEXION RESCUE Tinted Moisturizer with Hyaluronic Acid and Mineral SPF 30

bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 - Medium Beige 12

BareMinerals was doing clean, mineral-based, skin-loving formulas back in 1995, way before "clean beauty" became a category that every brand rushed to claim. They pioneered the concept that makeup could actually improve your skin over time instead of just covering it up, and they've maintained that commitment for nearly three decades.
The Original Loose Powder Foundation remains the hero product—buildable coverage that won’t clog pores, which means your skin can actually breathe while you're wearing it. The Complexion Rescue Tinted Moisturizer adds SPF 30 and skincare benefits to light coverage, perfect for days when you want protection and a little evening out without full foundation.
Products typically range from $25-35, which feels fair for clean formulas and gentle ingredients suitable for sensitive skin. You'll find Bare Minerals at Ulta, Sephora, department stores like Macy’s, and Bare Minerals' website.

bareMinerals

Revlon ColorStay Liquid Foundation Makeup

Revlon Super Lustrous Lipstick

Revlon has weathered nearly a century of beauty trends while continuing to produce cult favorites that end up in professional kits and everyday routines. This is drugstore beauty with serious staying power and a heritage that commands respect.
The Super Lustrous Lipstick isn't just a drugstore staple—celebrities wore full faces of Revlon to the Met Gala 2024, which tells you everything about how far drugstore makeup has come. ColorStay Foundation pioneered long-wear drugstore formulas and remains a bestseller for its staying power and coverage.
Most products cost under $15 and you're guaranteed to find Revlon at CVS, Walgreens, Target, Walmart and Ulta. When top makeup brands include drugstore options that celebrities actually wear to fashion's biggest night, you know the quality gap between luxury and accessible has essentially disappeared.

Revlon

Walking into Sephora—or even just scrolling beauty on TikTok—can feel like a lot. Every brand promises flawless skin, perfect brows, and makeup that somehow lasts through everything. But which ones actually live up to the hype?
The beauty landscape has shifted fast in the past few years. Social media turned us into smarter shoppers who check ingredients and read reviews before clicking “add to cart.” Clean beauty pushed formulas to do better. And thanks to brands like Fenty, inclusivity finally became the expectation, not the exception.
So we cut through the noise. We focused on makeup brands that consistently deliver, whether you’re spending $8 at the drugstore or splurging on a prestige favorite. These aren’t brands riding on flashy marketing. They’ve earned their reputations with standout products, thoughtful formulas, and loyal fans who keep coming back.
<h3>Here are the 16 best makeup brands we recommend:</h3>
<ol>
<li><a href="https://fave.co/49RPRjE" target="_self">Fenty Beauty</a> — The Inclusivity Pioneer</li>
<li><a href="https://fave.co/4pfqIEl" target="_self">e.l.f. Cosmetics</a> — The Budget Beauty Champion</li>
<li><a href="https://click.linksynergy.com/deeplink?id=0cY/s3CLcRA&mid=41340&murl=https%3A%2F%2Fwww.maccosmetics.com%2F" target="_self">MAC Cosmetics</a> — The Professional Standard</li>
<li><a href="https://fave.co/48RwmXp" target="_self">Charlotte Tilbury</a> — The Luxury Experience</li>
<li><a href="https://fave.co/4sgzVhC" target="_self">Rare Beauty</a> — The Mental Health Advocate</li>
<li><a href="https://www.pjatr.com/t/TUJGRU5NTkJGRkhJSEtCRklGRUxO?sid=113436&url=https%3A%2F%2Fwww.narscosmetics.com%2F" target="_self">NARS Cosmetics</a> — The Artist's Choice</li>
<li><a href="https://amzn.to/45cFHXu" target="_self">Maybelline New York</a> — The Drugstore Legend</li>
<li><a href="https://fave.co/3MO5LSB" target="_self">Ilia Beauty</a> — The Clean Beauty Innovator</li>
<li><a href="https://fave.co/4oeyBbO" target="_self">NYX Professional Makeup</a> — The Affordable Favorite</li>
<li><a href="https://fave.co/4paJ1JZ" target="_self">Dior Beauty</a> — The Fashion House Icon</li>
<li><a href="https://fave.co/4opM40n" target="_self">ColourPop</a> — The Viral Sensation</li>
<li><a href="https://fave.co/4b3uD2E" target="_self">Rhode</a> — The Glazed Donut Authority</li>
<li><a href="https://fave.co/49pSNDh" target="_self">L'Oréal Paris</a> — The Accessible Giant</li>
<li><a href="https://glossier.79ic8e.net/2aYa7g" target="_self">Glossier</a> — The Minimal Makeup Maven</li>
<li><a href="https://fave.co/4jbnhwd" target="_self">BareMinerals</a> — The Clean Beauty Pioneer</li>
<li><a href="https://fave.co/4p9Ms3A" target="_self">Revlon</a> — The Heritage Classic </li>
</ol>
Whatever your budget or beauty philosophy, there's a brand here that'll work for you.
<h2>How We Selected These Makeup Brands</h2>
We evaluated dozens of makeup brands across five key criteria: product performance and quality, shade range inclusivity, price accessibility across budgets, ingredient transparency and formulation standards, and overall reputation among professional makeup artists and everyday users. Each brand on this list excels in multiple areas and has earned its place through consistent results, not just marketing hype.

From Drugstore Favorites to Luxury Icons, These Brands Deliver

The 16 Best Makeup Brands You Need to Know About Right Now

Sketchers BOBS Keepsakes Lite - Fuzzy Dreams

Skechers Women's Keepsakes Lite

The shoe that started this whole quest. Tasman slippers have been on our radar for a couple years now, and they're absolutely THE shoe of the moment. We think the appeal comes down to two things: convenience and that retro aesthetic. Toss them on to stay warm indoors, slip into them when you step outside—either way, their chunky '90s shape adds flair to any outfit. We've styled them with sportswear, slip dresses,and everything in between.
So how do you find a shoe that fills those big, trendy boots? According to our algorithm, the closest match is the Skechers BOBS Keepsakes Lite. These slippers score a solid 4.45 for their similar silhouette and shearling lining. Best part? They're only one-third the price of UGG shoes and still have rave reviews. People describe them as feeling "like a cozy hug for your feet" while being stylish enough for movie nights and brunches.

UGG Tasman Dupe

Minnetonka Women's Chesney Slide Slipper

Minnetonka Shar Fur Trim Slipper

Keeping with the <a href="https://www.rankandstyle.com/collections/womens-slippers" target="_self">slipper trend</a>, we've also seen a lot of people wearing styles like the Scuffette lately. These open-back mules are perfect with <a href="https://www.rankandstyle.com/collections/loungewear-on-amazon" target="_self">loungewear</a> and low-key athleisure. If you don't want to drop $100 just to look cute at home, we recommend the Minnetonka Chesney Mule.
Here's the truth: This is one of those off brand UGGs that actually outperforms the original. We started looking at the Minnetonka mules because of their 4.45 Rank &amp; Style rating and 4.8-star review average. What surprised us? These cost less than half the price of authentic UGG styles while coming from a heritage brand. Minnetonka's been making moccasins since 1946, and they use quality materials. The Chesney Mule has a shearling liner and suede upper. You can get UGG-style neutral colors, but there are also exciting colors and patterns we love. Reviewers give high marks for both comfort and durability.

UGG Slipper Dupes

Madden Girl Graham Platform Clog

Madden Girl Graham

Want to stand out? The UGG Goldenstar clog is for you. It's a newer silhouette that uses a platform sole and heel strap to elevate the classic UGG mule. From college art students to quirky grandmas, the Goldenstar appeals to people with creative, unique style.
Since the Goldenstar is one-of-a-kind, finding the best UGG dupes took some digging. Then we were scrolling through Instagram and spotted another viral shoe that looked extremely familiar. The Madden Girl Graham Platform Clog uses a buckle instead of a button on the ankle strap, but otherwise? Almost identical. Plus it retails for about $50 less and scores an impressive 4.6 with our algorithm. This high score comes from both style and comfort. One reviewer said, "I never want to take them off," and honestly, same.

UGG Goldenstar Clog Dupe

Journee Connway Slip-On Cushioned Clog Slippers

Journee Connway Slippers

The main difference between the modern UGG trend and the 2000s craze? Sole height. UGG platform shoes have a fresher, more current look that appeals to younger trendsetters like Olivia Rodrigo. If you're looking for a statement shoe to wear with dresses and miniskirts, platform UGGs are perfect. There are tons of fake UGGs with platforms out there, but one beats the rest.
With a Rank &amp; Style score of 4.25, the Journee Conway is our favorite budget-friendly platform alternative. It's around one-quarter the price of most UGG options, so you can experiment with the trend without the financial commitment. Reviewers say they hold up well even with all-day wear and stay comfy on long walks. We also love the Journee Conway's huge color range. Classic UGG-like brown? Check. Bubblegum pink that makes us feel like Elle Woods? Also check. There's a color for every mood.

Platform UGG Dupes

Bearpaw Shorty Bootie

Bearpaw Super Shorty

The UGG Ultra Mini is an <a href="https://www.rankandstyle.com/collections/trending-ankle-boots" target="_self">ankle boot</a> version of the brand's classic boots. This compact style is a versatile height that you can wear with leggings, wide-legged jeans, and more, so it's no surprise that it's a fan favorite. The UGG Ultra Mini was showing up on celebrities like Paris Hilton in the early 2000s, and lately we've seen them on people like Emily Ratajkowski.
Luckily for us, finding a dupe for this time-honored shoe is straightforward. Our algorithm instantly pointed to the Bearpaw Super Shorty and gave it a score of 4.75. If you're an UGG dupe expert, this isn't a surprise. Bearpaw has been THE store for UGG alternatives since 2001. It's got a strong reputation for producing quality sheepskin footwear at great prices. The Super Shorty averages reviews of 4.3 stars, with many of them mentioning the warmth, comfort, and longevity of these shoes.&nbsp;

UGG Ultra Mini Dupe

Australian Shearling Mid-Calf Boot

Bearpaw Elle Tall Boot

Love the classics? It doesn't get better than the UGG Tall Boot. These <a href="https://www.rankandstyle.com/collections/trending-tall-boots" target="_self">calf-length boots</a> with a plush shearling liner are nice and warm, and their chunky silhouette can create some fun outfits. Of course, most of us aren't styling them with bedazzled Juicy Couture tracksuits lately. We've found that they look even better with modern outfit staples like high-waist leggings or leather bombers. However, this iconic style does come with a hefty price tag. Usually, the UGG Tall Boot retails for around $200.&nbsp;
We wanted to find a way to get the quality and comfort of UGG shoes without the expense, so we were thrilled to find the Quince Australian Shearling Mid-Calf Boot had an algorithmic rating of 4.65. <a href="https://www.rankandstyle.com/articles/get-to-know-quince" target="_self">Quince is one of our favorite ways to save</a> because it has a direct-to-consumer model that lets us get luxury materials for less. Its shearling boots use premium Australian shearling so soft that some reviewers prefer Quince boots to UGG boots. Add in quality construction and a versatile mid-calf height, and we totally get why reviewers say, "I would buy these again in a heartbeat."
Love an even taller boot? Our runner up is the Elle Boot from Bearpaw which features a 12” shaft length—4” taller than the Quince boot.

UGG Tall Boots Dupes

Project Cloud 100% Genuine Leather Ankle Boots

DREAM PAIRS Platform Mini Boots for Women

No matter the type of UGG you prefer, it's worth checking out Amazon. We love being able to get fast shipping and free returns through Prime, and the wide range of shearling boots is impossible to beat. From Dream Pairs to Cushionaire, we've seen fantastic UGG alternatives on Amazon.&nbsp;
How to choose the best? When shopping for UGG alternatives, make sure to focus on materials and reviews. The best options tend to use shearling and other quality materials. You can also find out about durability and comfort by checking reviews. Ideally, a shoe should have a high review average and a very large number of satisfied reviews.&nbsp;
Don't have time to comb through all the options? Trust us. We've fallen for the Project Cloud Genuine Leather Ankle Boot. It's got a Rank &amp; Style score of 4.8 and over 8,000 reviews. People mention they feel "like a cloud" and are "very thick and warm." Best of all? This trendy ankle boot is genuine leather with a water-resistant coating and costs about half the price of authentic UGG shoes.

UGG Lookalikes on Amazon

Lately, when we're planning outfits, there's one shoe we keep coming back to: the UGG Tasman slipper. These comfy clogs from one of our <a href="https://www.rankandstyle.com/articles/best-boot-brands" target="_self">favorite boot brands</a> have been everywhere—TikTok, celebrity sightings, your friend's Instagram. We love that they work with everything from Bella Hadid's off-duty model looks to Selena Gomez's luxury resort vibes. But here's the thing: at around $200 a pair, authentic UGGs aren't exactly accessible. To help you get in on the trend without the price tag, we put the Rank &amp; Style algorithm to work. Our team ran the data and combed through reviews to find the top dupes for every popular UGG style. Here are our favorite UGG dupes that let you enjoy trendy comfort on a budget.

Budget-Friendly Alternatives for Today’s Top UGG Styles

The Best UGG Dupes That Feel Just as Cozy for Way Less

ROZ The Foundation Shampoo / Conditioner Duo

Desir begins every styling session with <a href="https://fave.co/4aknCdC" target="_blank">Roz Foundation Shampoo and Conditioner</a>, which creates what he calls "an ideal balanced pH environment." This duo provides a lightweight base that actually helps your styling products work better rather than weighing your hair down with buildup.

Start With a Clean Foundation

Christophe Robin Hydrating Leave-In Mist

For that glossy, healthy-looking finish Collins consistently sports, Desir reaches for <a href="https://howl.link/e22xe0of28mw5" target="_blank">Christophe Robin's Aloe Vera Hydrating Leave-In Mist</a>. "It delivers instant moisture diffusion without altering the hair's natural movement or creating buildup," he notes. It's the kind of product that gives you shine without making your hair feel sticky or stiff, exactly what you want for that lived-in Parisian vibe.&nbsp;

Lock in Moisture Without the Weight

COREFIT Face Pointer Gravity

Before you even reach for styling products, Desir recommends addressing something most of us ignore: scalp tension. His surprising tool of choice? The <a href="https://fave.co/4p7bksM" target="_blank">Corefit Face Pointer Gravity</a>, which he repurposes for the scalp. "We all carry tension on our scalp, which can affect circulation and overall hair health," he explains. "Releasing this pressure helps improve blood flow and brings oxygen and nutrients to the hair roots." Think of it as gua sha for your head—those three gentle points work along the temples and sides where tension accumulates, creating a healthier foundation for everything that follows.

Release Scalp Tension for Healthier Hair

iRESTORE Essential Red Light Therapy Helmet

For those struggling with thinning or lackluster hair, Desir's most advanced recommendation is the Lucibelle Paris Casque Hair OVE LED Hair Helmet. Using LED light technology that penetrates deep into the scalp, this professional-grade helmet does double duty. "It helps activate blood circulation in the scalp, supporting hair regrowth and improving overall hair vitality," Desir notes. "It also helps regulate excess sebum, allowing you to extend the time between washes." According to Desir, visible regrowth can be observed within just a few weeks, with hair appearing shinier, stronger, and more radiant from the very first use.
The catch? The Hair OVE is currently only available for professional use and hasn't launched for at-home purchase yet. But if you're serious about addressing hair loss, the <a href="https://fave.co/4qmMExq" target="_blank">iRestore Essential Helmet</a> offers similar red light therapy technology that's FDA-cleared for home use.

The High-Tech Solution for Fuller Hair

Dyson Supersonic Nural Hair Dryer

Here's where Desir's kit gets interesting. For finishing touches on Collins' structured bob, he uses the <a href="https://fave.co/4pJU5yS" target="_blank">Dyson Supersonic Nural hair dryer</a>. Yes, it's an investment, but there's actual science behind his choice. "Its integrated thermal sensor continuously monitors and adjusts heat exposure to protect the scalp and maintain thermal stability," he explains. The result? That smooth, polished finish without the heat damage that comes from traditional blow dryers.

The Tool That Changes Everything

If you've ever wondered how Lily Collins achieves that effortlessly chic Parisian bob on Emily in Paris, you're not alone. We sat down with <a href="https://www.instagram.com/mikedesir/" target="_blank">Mike Desir</a>, the Emmy-nominated hairstylist responsible for every single one of Emily Cooper's iconic hairstyles across all five seasons, 64+ in total, to get the insider scoop on recreating her signature look at home.
<h3>The Products a Professional Actually Uses</h3>
Unlike the overcomplicated routines flooding your TikTok feed, Desir's approach is refreshingly minimalist. "To preserve optimal fiber integrity and texture definition, I rely on a precise care protocol," he explains. Translation? The right products make all the difference, but you don't need a bathroom counter full of them. Read on to discover his trade-secret tricks and must-shop recommendations.

Womens — Clothing / Intimates / Lingerie

Top 10 French Lingerie Brands

Lingerie On Amazon

Top 10 Lingerie Styles

Top 10 Lingerie Styles On Amazon

Top 10 Bra and Panty Sets Under $100