2018 Pantone Color of The Year: Ultra Violet
Meet 2018's color of the year, Ultra Violet. As stated on the Pantone website, this color is "a dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future." Get inspired and shop the 10 activewear picks below in this uplifting, inspiring color. Opening image: pantone.com
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Jump To ProductsFebruary 3, 2023
Authors
Beth is a 14+ year merchandising industry veteran and a mom of one. Prior to Rank & Style, she served as VP for omni- channel software solution and e-commerce startups. Beth graduated from Purdue University and FIT. She’s passionate about female leadership and serves as an executive mentor to aspiring women leaders.
Written By:
Beth Zerdecki
Authors
Beth is a 14+ year merchandising industry veteran and a mom of one. Prior to Rank & Style, she served as VP for omni- channel software solution and e-commerce startups. Beth graduated from Purdue University and FIT. She’s passionate about female leadership and serves as an executive mentor to aspiring women leaders.
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