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Love + War

Love + War Is Proof That Everyday Lingerie Can Be Alluring (And Comfortable)

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If you haven't heard of Love + War yet, consider this your introduction to a lingerie brand that gets what we want. This woman-led label is relatively new to the scene, but they're already making waves with a simple promise: everyday underwear shouldn't make you choose between comfort and confidence. Their approach is refreshingly straightforward—buttery-soft microfiber that disappears under clothes, supportive plunge bras with zero underwire, cheeky cuts that actually stay put. The bestsellers (like their cult-favorite Plunge Bra and impossibly soft bralettes) prove you can have made-for-you fit, comfort, and a little sass all in one package. 

Whether you're rebuilding your top drawer with microfiber essentials or adding some mesh styles for when you're feeling yourself, Love + War turns up the heat on everyday undergarments without sacrificing wearability. Ready to see what makes this brand stand out? Here are the Love + War pieces worth adding to your top-drawer.

All products and deals are sourced by the Rank & Style team using data and expert insights. If you shop through our links, we may earn a commission—at no extra cost to you.

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January 22, 2026

Written By:Beth Zerdecki

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love + war

Love + War Mesh Scoop Bralette

$58

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Love + War Cotton Bamboo Cheeky Hipster

$26

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Love + War Cotton Bamboo Cheeky Bikini

$26

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Love + War The Plunge

$68

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Love + War Wire-free Microfiber Bralette

$48

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Love + War Microfiber Cheeky Hipster Panties

$24

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Love + War Mesh Super Cheeky

$28

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Love + War Cotton Bamboo Bralette

$54

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Love + War Mesh Triangle Bralette

$58

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Love + War Microfiber Cheeky Bikini Panties

$24

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