Early Prime Day Deals

You probably don’t need an excuse to get lost in the depths of Amazon’s inventory, but if you’re looking for one, let Prime Day 2023 be it. The epic shopping event officially goes live on July 11 and lasts through the next day, but scouting ahead, we’re happy to report that the e-tailer’s pages are currently chock-full of great deals.

Not sure where to start? We're here to help.

Ahead, we're giving you the lowdown on everything we know, from dates to deals to details on how to shop the sale like a pro. Keep scrolling for your definitive guide to Amazon Prime Day 2023, and discover the 20 already-trending deals you can add to your cart today.

How To Become An Amazon Prime Member

First things first: if you’re not already an Amazon Prime member, it’s time to sign up. This is essential in order to score the best bargains on the big day, and trust us—it’s worth it. If you’re afraid of commitment, sign up for a free 30-day trial here.

Benefits Of Amazon Prime

The benefits of becoming a member go way beyond scoring big on Prime Day. Here’s a breakdown of just a few of the Prime member perks you should know about:

• Speedy delivery—we’re talking two-day, one-day, and sometimes even same-day shipping on millions of items
• Free Amazon Key in-home, in-car, and in-garage delivery
• Free shipping at Shopbop
• Access to streaming and digital benefits like Prime Video, Prime Music, Prime Gaming, Amazon Photos, and more
• Try-before-you-buy clothes, shoes, jewelry, and accessories with Prime Wardrobe
• One free Kindle book a month through Amazon First Reads
• 5% back on all Amazon.com and Whole Foods Market purchases with the Amazon Prime Rewards Visa Signature Card (which has no annual fee or foreign transaction fees, btw)

What Is Prime Day, And How Does It Work?

On to the fun part. For those who don’t know, Prime Day is Amazon’s huge, once-a-year shopping event held exclusively for Prime members—think Black Friday and Cyber Monday combined, but better. The sale lasts for 48 hours and offers major discounts on everything from wardrobe staples to home goods to gadgets.

How Do I Prepare For Amazon Prime Day?

Aside from becoming a Prime member, of course, there are a few other things you can do to make sure you’re fully prepared to score the best deals on the big day. Be sure to keep an eye out for our Prime Day roundups and follow us on Instagram, so you’re always up to date on the best deals.

How Do You Shop On Amazon Prime Day?

Now that the countdown to Amazon Prime Day has kicked off, you’ll need to be familiar with the following terms so you can shop the sale like a pro:

• Deals of the Day: deals that last for 24 hours
• Lightning Deals: deals that last for a few hours
• Savings and Sales: deals that last the entirety of Prime Day 2023
• Coupons: these must be “clipped” so they can apply at checkout
• Prime Early Access Deals: member-exclusive Lightning Deals that are available 30 minutes before they actually go live

What Are The Best Deals On Amazon Prime Day?

While we can't technically confirm the best Prime Day deals yet, we can let you in on current deals Amazon has already released that serve as a good preview of what to expect. For a little Prime Day 2023 inspiration, take a look ahead at some of the best deals you can score right now. From wardrobe staples to summer dresses to deep discounts on popular beauty tools and home goods, if these finds are any indicator of the deals to come, we predict this could just be the best Prime Day yet.