Top 10 Amazon Beauty Favorites

The Amazon Beauty Products Shoppers Can't Get Enough Of In 2021

The Amazon Beauty Products Shoppers Can't Get Enough Of In 2021

Frolicking through the aisles of Sephora and Ulta is fun and all, but some days you just want to sit back, relax, and shop online in the comfort of your own home (or bed). We completely get that, especially now that curfews and stay-at-home orders are in place for many of us. So today, we're bringing the beauty straight to you with an algorithm-backed list of the Amazon products that you—our readers—couldn't get enough of last month. Ahead, you'll find everything from $20 derma rollers and serums to a set of game-changing wrinkle patches that may just make you cancel all your upcoming Botox appointments (seriously). The best part? Thanks to the e-tailer's ultra-fast shipping, you can start reaping the benefits of the products below as soon as tomorrow. Scroll ahead to take a peek at the Top 10 beauty best-sellers at Amazon, all backed by glowing user reviews, Instagram buzz, and—of course—the approval of our trusted readers. Opening image: @frownies

Did you enjoy our 10 Best Amazon Beauty Favorites? Then we think you’ll really enjoy our 10 Best Summer Beauty Must-Haves, too!

Jump To Products

March 1, 2021

FacebookPinterest logoTwitter logoEmail icon

Top 10 Lists serve as unbiased shopping guides to the most trusted product recommendations on the internet. Products are scored and ranked using an algorithm backed by data consumers find most valuable when making a purchase. We are reader-supported and may earn a commission when you shop through our links.

The Rankings

Frownies Forehead & Between Eyes
Rank & Style Approved


Frownies Forehead & Between Eyes


LOVED FOR: Real talk—these may just make you cancel your Botox appointments. Made for those pesky forehead lines and wrinkles between the eyes, these patches will keep your facial muscles from contracting and lines from becoming deeper.

HELPFUL TIP: If you're more concerned about crow's feet and smile lines, try Frownies Corners of Eyes and Mouth.

Sol De Janeiro Brazilian Bum Bum Cream


WHO'S IT FOR: Dullness, uneven texture, and loss of elasticity—if you're looking for a firming cream that does it all then this one is for you!

WHAT IT DOES: This cellulite cream contains a secret weapon, guaraná, that contains a super potent form of caffeine to help stimulate your body's skin.

Sdara Skincare Derma Roller


WHAT IT DOES From acne scars to wrinkles to dry skin, this $20 derma roller can address pretty much any skincare issue in the book. By creating tiny punctures in the outermost layer of the skin (it's a lot less scary than it sounds—we promise), it promotes collagen production and better absorption of all your pricey skincare products.

FUN FACT: Boasting over 1,500 positive reviews, this is the number one best-selling facial dermabrasion product on Amazon. Many claimed it worked wonders on their acne scars—even the deepest and darkest marks left behind from cystic blemishes.

C.S.M. Body Brush


WHAT IT DOES: If you're looking to try out the centuries-old beauty ritual that is dry brushing, you can't go wrong with this affordable body brush. The $12 tool can simultaneously boost circulation, aid with lymphatic drainage, and exfoliate dead skin, leaving you with a gorgeous, glowing complexion after each massage sesh.

HELPFUL TIP: Most derms recommend dry brushing before you shower—that way you can rinse away all the dead skin and seal in your hard work with a moisturizer.

M3 Naturals Anti Cellulite Massage Oil


WHAT IT DOES: Using a special blend of essential oils like grapefruit, eucalyptus, and lemon, this under-the-radar massage oil breaks down fat cells to firm and tighten problem areas. Pair this product with daily use of our best body care tool on Amazon, the C.S.M. Body Brush, and you are sure to see maximum results in no time. 

USERS SAID: “Wow... A week after using this once a day, I looked in the mirror and the cellulite was gone!”

Beauty By Earth Self Tanner


LOVED FOR: This Amazon best-seller is such a good moisturizer, its tanning abilities are just the icing on the cake. To top it all off, you'll actually be able to pronounce the ingredient list—the DHA (aka the darkening ingredient in most self tanners) is free of chemical additives and only contains natural ingredients like aloe, shea butter, and sugar cane.

APPLICATION TIP: Because of the thick consistency, many users like to mix this formula with their favorite moisturizer for easier application.

Onyx Professional Hard As Hoof Nail Strengthening Cream


WHY YOU NEED IT: This do-it-all product functions as a moisturizer, nail strengthener, and cuticle conditioner all in one. You've really got no excuse for not adding this streamlined cream to your daily routine.

FUN FACT: This is Amazon's #1 best-seller for nail strengtheners.

Olaplex No. 5 Bond Maintenance Conditioner


WHAT IT DOES: A partner in crime to the best shampoo on Amazon, this hard-working conditioner leaves hair shiny, easy-to-manage, and healthier with each use.

USERS SAID: "This stuff made my hair is so incredibly soft and shiny and very easy to manage. I think it may even be the best conditioner I’ve ever used… And trust me I’ve tried a lot. Buy this immediately and I promise you’ll be glad you did.

TruSkin Naturals Vitamin C Serum


WHY YOU NEED IT: Not only does this cult-favorite serum boast a heavy dose of brightening vitamin C, but it also contains moisturizing hyaluronic acid and vitamin E and is free of synthetic color additives, fragrance, and stabilizers—all for under $20. Watch out, luxury beauty brands.

USERS SAID: "My search for an amazing serum is finally over. I just purchased my third bottle of this, and I am hooked! My skin looks flawless and I have been getting so many compliments about how great I look. My skin glows as if I just walked out of a spa treatment. A little goes a long way—the bottle usually lasts me about three and a half months."

Revlon One-Step Hair Dryer & Volumizer Hot Air Brush


WHY IT WON: Read any of the 170,000-plus reviews on Amazon, and you'll learn that there are many reasons to love this thing. It provides serious volume in record time, works on all hair types (even natural), and can provide everything from sleek strands to full-bodied curls depending on your preference.

WHAT IT DOES: Not a fan of the whole "round brush in one hand and hairdryer in the other" thing? Yeah, us either. Revlon's genius, do-it-all dryer aims to make the task a whole lot easier. Both a volumizing round brush and a powerful hairdryer in one, this baby makes achieving a salon-worthy blowout at home a total breeze.

View All Top 10 Lists
Arrow white

The Latest

Image credits: theordinary


Top 10 Budget-Friendly Anti-Aging Products

The 10 Most Popular And Effective Drugstore Anti-Aging Products

View All Beauty

From Our Partners

Image credits: janeiredale

Jane Iredale

Shop Jane Iredale for the season's latest makeup trends.

Shop Now

Arrow white

Straight-to-the-point emails to make finding what you love even easier.