Top 10 Fall Beauty Product Launches At Sephora

Announcing The 10 Best Fall Beauty Launches To Buy At Sephora

Announcing The 10 Best Fall Beauty Launches To Buy At Sephora

Fall in love with makeup all over again by shopping for the freshest beauty launches at Sephora this season. This roundup of the 10 best fall beauty products coming to your favorite store is your holy grail for perfecting a flawless face with all the newest goodies that belong in your makeup bag or bathroom cabinet. Be among the first to get dip your brushes into the Anastasia Beverly Hills and Jackie Aina Eyeshadow Palette or find your perfect match with Pat McGrath Labs's buildable foundation that's formulated for all skin types and tones. With the help of our signature algorithm, we sourced the best highlighter, palettes, foundations, eye creams, and more to ensure you're looking your best from hairline to jawline. Browse the most anticipated products from beloved brands like MILK MAKEUP, Fresh, Laura Mercier, and more. Retire your old favorites, clear out your cosmetic bag, and make room for the 10 best fall beauty products launching at Sephora! Opening image: @sephora

Love our 10 Best Fall Beauty Launches at Sephora? Just wait till you see our 10 Best Sephora Beauty Products!

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August 19, 2019

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Top 10 Lists serve as unbiased shopping guides to the most trusted product recommendations on the internet. Products are scored and ranked using an algorithm backed by data consumers find most valuable when making a purchase. We are reader-supported and may earn a commission when you shop through our links.

The Rankings

MILK MAKEUP Flex Foundation Stick
Rank & Style Approved


MILK MAKEUP Flex Foundation Stick

BEST FOR: This foundation covers, calms, and seamlessly blends in the skin to create an even and cake-free complexion. 

FUN FACT: This foundation stick is vegan, cruelty-free, and comes in recyclable packaging.

Laura Mercier Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

BEST FOR: If you're a fan of Laura Mercier's original tinted moisturizer then you'll love the brand's newly released and improved formula.

WHAT IT DOES: What exactly makes this formula different? Glad you asked. It's been infused with skin-loving benefits that provide up to 24-hour hydration. 

Anastasia Beverly Hills Jackie Aina Eyeshadow Palette

WHAT IT DOES: A collaboration of Anastasia Beverly Hills and Jackie Aina, this limited-edition palette features Jackie’s must-have colors for gorgeous looks.

BEST FOR: Spice up your typical eye look with this fun and glam-packed palette. 

Marc Jacobs Beauty O!Mega Glaze All-Over Foil Luminizer

WHY YOU NEED IT: Marc Jacobs Beauty's recently launched Glam Rock Collection is glitter-packed and made for those who love to sparkle and shine. If that speaks to you then we suggest you pick up this oversized and foil-infused luminizer.

BEST FOR: Giving you an all-over glow that will get you noticed

Charlotte Tilbury Hot Lips Lipstick 2

WHAT IT DOES: Charlotte Tilbury's Hot Lips Lipstick 2 collection features 11 shades inspired by strong icons, rule-breakers, record-makers, and history-shakers.

BEST FOR: Every lipstick junkie will be adding one of these new shades to the makeup bag this fall. 

Fresh Sugar Strawberry Exfoliating Face Wash

WHAT IT DOES: Real strawberries and smoothing sugar crystals combine to gently cleanse and exfoliate the skin.

USERS SAID: "I absolutely love this face wash. I was already a big fan of the Fresh Soy Cleanser and now this is my new fave. I washed my makeup off using the soy cleanser and after that I went in with the Sugar Strawberry Exfoliant, to really get all the dirt out and it worked! Love the subtle granular texture and the fresh REAL strawberry scent. [...]" 

Olaplex No. 7 Bonding Oil

WHY YOU NEED IT: This reparative hair oil does it all—protects color, fights frizz, and provide heat protection.

BEST FOR: All hair types and textures

Glow Recipe Avocado Melt Retinol Eye Sleeping Mask

BEST FOR: Fading crow's feet and renewing under eyes overnight

USERS SAID: "My skin, particularly around my eyes, can be pretty sensitive so I was expecting some mild irritation with this product, however, there was no irritation at all and instead it felt light and soothing. Woke up to plump, refreshed skin this morning! This will be so easy to include in my nightly routine and I'm looking forward to seeing long-term results. The skin around my eyes definitely needs some extra love!"

Urban Decay Stay Naked Correcting Concealer

LOVED FOR: The flexible formula will feel like a second skin once applied.

HELPFUL TIP: With 25 vegan shades to choose from, finding your perfect match has never been easier. 

Pat McGrath Labs Skin Fetish: Sublime Perfection Foundation

WHAT IT DOES: A Vita-Serum Complex moisturizes and helps fight the appearance of wrinkles, while Diamond Core Powder Technology enhances skin’s texture, and helps smooth and blur the appearance of fine lines, pores, and imperfections. 

BEST FOR: The customizable formula makes it super easy to achieve your desired coverage. 

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