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Top 10 Sephora Brand Products

10 Sephora Collection Products You Should Try Today

10 Sephora Collection Products You Should Try Today

As you wander through the heaven on earth that is Sephora, you probably head straight to the aisles that contain your favorite makeup, hair, and skincare brands. You may pass an item or two from the Sephora Collection in the process, but you’ll keep walking in pursuit of the elite brands you know and love. We’ll let you in on a little secret: if you’re doing this, you’re missing out on some seriously great finds. Sephora’s own beauty brand contains a variety of products that are just as good, if not better, than products from higher-end (translation: way more expensive) brands. We’re talking luxurious moisturizers, long-wear foundations, lip stains that last all day, and more. Below, we’re giving you the lowdown on which Sephora Collection products are the best of the best, and each one rings up at just under $20. Make a little room in your medicine cabinet, because these gems deserve a top-shelf spot. Opening image: @sc

Love our 10 Best Sephora Brand Products? Check out our 10 Best Sephora Buys Under $20 for more top-ranked finds!

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April 24, 2019

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Top 10 Lists serve as unbiased shopping guides to the most trusted product recommendations on the internet. Products are scored and ranked using an algorithm backed by data consumers find most valuable when making a purchase. We are reader-supported and may earn a commission when you shop through our links.

The Rankings


Sephora Collection Nourishing Moisturizer

Our Score

USERS SAID: “I’ve tried everything from Ole to Tatcha to Sunday Riley and this is most definitely one of my faves. It’s hydrating enough for dry skin, yet light enough for oily skin. It has awesome ingredients and it’s only $16!”

FUN FACT: This moisturizer is often compared to Drunk Elephant Lala Retro Whipped Cream, which rings up at almost four times the price of Sephora’s.


Sephora Collection Tinted Self-Tanning Body Mist

Our Score

WHY YOU NEED IT: Spring has officially sprung, which means it’s time to get your glow on. Sephora’s tinted bronzing mist will give you that gorgeous, natural-looking tan sans the streaks and sun damage.

LOVED FOR: Unlike many self tanners, this one won’t leave you sticky, tacky, or smelling like a tanning salon. It dries within seconds and leaves you with a subtle scent of coconut.


Sephora Collection Lip Balm & Scrub

Our Score

WHAT IT DOES: Sephora’s collection of lip balms and scrubs provide a range of targeted lip care benefits, from fighting flakiness to hydrating all day long.

LOVED FOR: Many lip scrubs come in little jars that make for quite a mess, but Sephora’s come in a convenient tube so you can pretty up your pout on the go.


Sephora Collection 10 HR Wear Perfection Foundation

Our Score

LOVED FOR: Although it's lightweight, this long-wearing foundation beautifully blurs imperfections and blemishes—no concealer necessary.

FUN FACT: Packed with skin-loving ingredients like hyaluronic acid and vitamin E, this formula hydrates, anti-ages, and protects while you wear it.


Sephora Collection Waterproof Retractable Brow Pencil

Our Score

WHAT IT DOES: Consider this your new brow BFF. This waterproof pencil features a retractable, always-sharp tip on one end and a wingtip comb on the other—all you need to create a bold brow look that won’t budge.

USERS SAID: “This has been one of the best finds at Sephora. It’s half the price of my "can't live without" Anastasia Brow Wiz pencil and it's virtually the same product. I can't believe it's only $12!”


Sephora Collection Brightening Eye Cream

Our Score

WHAT IT DOES: This brightening eye cream depuffs while reducing dark circles so you can look like you got your beauty sleep, even when you didn’t.

USERS SAID: “I’ve tried a handful of other top-rated eye creams and honestly, this is a steal for the quality. It isn’t greasy, it absorbs REALLY well, and it makes my entire eye area feel refreshed. My skin is noticeably brighter too.”


Sephora Collection Waterproof Eye Makeup Remover

Our Score

WHY YOU NEED IT: Warmer days often mean sweat, sun, sea, and—of course—long-wearing mascara. This eye makeup remover will melt away every last bit of it without irritating sensitive eyes.

FUN FACT: This formula contains lash-strengthening properties to beautify your lashes while it removes makeup.


Sephora Collection Retractable Waterproof Eyeliner

Our Score

LOVED FOR: This silky-smooth liner will stay all day, even on the oiliest skin.

COMPLETE THE LOOK: You’ll probably need the eye makeup remover we mentioned above to get this baby off.


Sephora Collection Cleansing & Exfoliating Wipes

Our Score

BEST FOR: Sephora’s diverse collection of cleansing and exfoliating wipes make on-the-go skincare super easy. No need to pack your entire regimen.

HELPFUL TIP: If you’re looking for a little extra cleansing power, go with green tea, charcoal, papaya, or pineapple. These dual-action wipes feature a cleansing side to remove dirt and makeup as well as an exfoliating side to eliminate impurities and dead skin cells.


Sephora Collection Cream Lip Stain Liquid Lipstick

Our Score

LOVED FOR: If a liquid lipstick can last through a long day at work, a late night on the town, and the obligatory pizza run after that, it’s a good one.

FUN FACT: Infused with avocado oil, this lip stain delivers rich color that’s comfortable and moisturizing—never sticky or dry.

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