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This Breakthrough Serum Is Being Called “Laser in a Bottle”

The Serum Helping Women Over 40 Ditch Facial Hair and Discover Smoother, Calmer Skin

Image credits: NU:YU

For decades, “smooth skin” meant one thing: getting rid of hair. We waxed, shaved, threaded, and lasered—often without questioning what those rituals were doing to our skin. The truth? Many of the methods we rely on for that silky finish can actually damage skin over time and even speed up visible signs of aging.

Once you hit your 40s, your skin starts to change. Collagen levels dip, the barrier weakens, and hydration takes a hit. Dermatologists note that mature skin produces less oil and heals more slowly—which means the irritation and microtrauma from traditional hair removal methods can take a bigger toll.

Enter Glide from NU:YU Beauty, the first at-home treatment clinically proven to slow facial hair growth rather than strip it away. In consumer trials, 94% of women reported visibly slower regrowth and smoother skin. Instead of removing hair, Glide targets the reason it keeps coming back—offering a gentler, smarter path to smoother skin.

Because smooth skin shouldn’t come at the expense of skin health.

All products and deals are sourced by the Rank & Style team using data and expert insights. If you shop through our links, we may earn a commission—at no extra cost to you.

November 6, 2025

Written By:Beth Zerdecki

Product Expert:Beth Zerdecki

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01

Glide Serum

Meet Glide Serum, the first clinically proven formula that slows hair regrowth without compromising skin health. Unlike lasers or blades, it doesn’t rely on irritation or damage to deliver results. Instead, it uses patented ATP-blocking technology to cut off the energy hair follicles need to grow—reducing regrowth and extending the time between removal sessions.

Formulated for the specific needs of mature skin, Glide does more than target unwanted hair. It soothes post-removal irritation, replenishes hydration, and helps restore balance to skin that’s thinner, drier, and more sensitive with age. Applied immediately after hair removal, it works beneath the surface to calm, smooth, and protect—no redness, no downtime, just visibly healthier, more radiant skin.

At the heart of the formula is its breakthrough ATP-blocking complex. ATP (adenosine triphosphate) fuels hair growth, and Glide gently limits its activity within the follicle—essentially slowing regrowth at the source. This process, known as ATP depletion (ATPD), helps weaken each new growth cycle so hair returns finer and slower over time. The best part? While ATPD minimizes energy in follicles, it supports the skin’s own renewal pathways, leaving your complexion smoother, stronger, and more luminous with every use.

NU:YU Glide Facial Hair Minimizing Serum

NU:YU

NU:YU Glide Facial Hair Minimizing Serum

$69

Priced from $69

Rank & Style readers get an exclusive treat—a free full-sized Cleansing Balm worth $69 with every Glide purchase. That’s $168 in total value, giving readers a rare chance to experience this limited-time offer of NU:YU’s best-selling duo for less 

Buy Now

02

The Results

Image credits: NU:YU

NU:YU

The numbers don’t lie—In NU:YU’s clinical trials, hair took twice as long to return and appeared visibly finer and less dense overall, with 94% of women seeing smoother texture and 88% reporting brighter, more radiant skin, and not one reported irritation. No redness. No burns. No barrier damage. Just smoother, calmer, healthier skin that stays that way. With its proven results and science-backed formula, Glide is quickly becoming a standout for women over 40. If facial hair is one of your beauty frustrations, the Glide Serum might be your new favorite fix.

03

About NU:YU Beauty

NU:YU Beauty is a premium skincare brand created for women over 40—designed to solve the real, under-discussed changes that come with midlife skin. While the beauty industry has long ignored issues like facial hair, NU:YU brings science and sensitivity to problems that have too often been brushed aside. 

NU:YU isn’t just another beauty brand. It’s a movement to redefine how women over 40 experience skincare, replacing outdated routines with clinically proven results, and overlooked struggles with confidence that lasts.


Ready to shop? Get a FREE cleansing balm worth $69 with every Glide purchase when you shop through our links!

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