Gifts/For Kids

Top 10 Kids Toy Websites

Shop These 10 Kids Toy Websites To Find Products Your Mini-Me Will Love

Shop These 10 Kids Toy Websites To Find Products Your Mini-Me Will Love

Now that fall is finally here and the kids are mostly settled into their school routines, there's plenty of time to get a head start on holiday shopping for your little ones. But if heading to a local toy store or shopping mall isn't quite possible or preferred at the moment, there are tons of kids toy websites that offer up an easy shopping experience anywhere and anytime. Now you never have to wrestle over the playset on the shelves or fumble with a written gift shopping list again, because we've used our data-driven algorithm to find the best websites for kids toys to add to your shopping list. Our selection of top toy websites for children features unique products in a variety of categories such as dollhouses, active play, STEM, brainteasers, arts and crafts, and more to pique any child's interest while encouraging creativity. Each website also offers easy navigation, helpful parent resources, and tons of style categories to help you find the right product for your mini-me. From toys that help reduce screen time to children's games that sharpen problem-solving skills and everything in between, these kids toy companies make holiday shopping easy. Keep scrolling for our vetted list of the best children's toy websites to start shopping right now. Opening image: @manhattantoy

Love our 10 Best Kids Toy Websites? Check out our 10 Best Kids Lunch Boxes next!

Jump To List

September 30, 2020

FacebookEmail icon

Top 10 Lists serve as unbiased shopping guides to the most trusted product recommendations on the internet. Products are scored and ranked using an algorithm backed by data consumers find most valuable when making a purchase. We are reader-supported and may earn a commission when you shop through our links.

The Rankings

Rank & Style Approved



ABOUT THE WEBSITE: For those times when you don't want to navigate the long lines and search for the perfect toy on packed inventory shelves, the Walmart website is a no-brainer. Shop the most popular toys for all ages and use the search filters and categories to find exactly what will brighten your kiddo's day.

LOVED FOR: A variety of options like in-store pick up, free shipping on qualified orders, and easy order tracking

Crate & Kids

ABOUT THE WEBSITE: Crate & Kids is your new favorite online destination for furnishing your child's playroom, bedroom, and toy chests alike. Shop playhouses, wooden toys, rockers, and more elements that add a polished note to any kid-friendly space.

BEST FOR: Visit Crate & Kids online to elevate your child's toy collection and bedroom with unique toys that encourage screen-free fun.

The Tot

ABOUT THE WEBSITE: Consider The Tot your one-stop-shop for all things kid-related and parent-approved. Browse and shop a wide variety of safe products, get insider knowledge from experts, and find supportive parenting resources all in one place.

WHY YOU NEED IT: No matter where your child is in their growth stage, The Tot's inventory is full of products that will engage, educate, and excite. From baby and kid apparel to feeding essentials and non-toxic toys, The Tot truly has it all.


ABOUT THE WEBSITE: Consider Maisonette your shortcut to all things bespoke and designer for your mini-me. The online platform features clothing, accessories, play items, and parent gear curated from independent children's boutiques from around the world.

BEST FOR: Shop Maisonette to introduce your child to the cultured world beyond their backyard through fashion, toys, and decor.


ABOUT THE WEBSITE: At HearthSong, wholesome and high-quality playthings are the name of the game. Visit this website for age-appropriate games, activities, and toys that encourage fair play, creativity, and imagination.

WHAT IT DOES: Easily navigate the site and find toys and play equipment based on your child's interests. Shop everything from art supplies to a variety of exclusive STEM and STEAM playsets to help liven up your child's at-home school curriculum.

Magic Cabin

ABOUT THE WEBSITE: For the child with a big imagination and a passion for playtime, Magic Cabin is your online destination for active play gear, dress up essentials, and more. Shop clearance, weekly deals, and limited-time offers to discover unique, kid-friendly products from any device. 

WHY YOU NEED IT: Find unique toys for all ages and use different filtering options to pick the perfect playthings. An always-stocked sale section along with tons of seasonal promotions helps keep costs low while you stock up on goodies your child will love.

Uncommon Goods

ABOUT THE WEBSITE: Inspired by the desire to create an online marketplace for creators and shoppers looking for interesting objects, Uncommon Goods carries handmade, sustainable, and purposeful gifts that anyone will love.

BEST FOR: Shop Uncommon Goods to find innovative and artisan children's toys and playsets made from ethically sourced materials.

Mahattan Toy

ABOUT THE WEBSITE: Manhattan Toy has been a trusted kids toy company for decades thanks to its signature style of under-stuffed plush toys. Since 1978, the brand has evolved to provide an array of children's toys that are made to last and inspire young minds.

LOVED FOR: Tons of helpful reviews from real parent shoppers on virtually every product help you decide on the right items for you and your little one. 

Fat Brain Toys

ABOUT THE WEBSITE: Named "The Internet's Favorite Toy Store," Fat Brain Toys is reimaging playtime with products that provide educational enrichment, active play, and imaginative accomplishments to children of all ages. Shop everything including puzzles, DIY kits, STEM toys, and trains. 

WHAT IT DOES: Each toy on the Fat Brain Toys website is curated and designed to foster creativity and sparking curiosity. Gift a kiddo something fun while knowing they're using powerful thinking skills.


ABOUT THE WEBSITE: Much like the traditional Amazon shopping experience, the Amazon toys and games section is packed with a large assortment of children's products easily filtered by age, price, and interest. Keep an eye on must-have deals and get reviews from parents and shoppers you can trust.

BEST FOR: Search for practically any children's toy on the market and find it on Amazon (sometimes even with Prime shipping)!

View All Top 10 Lists
Arrow white

The Latest

For Her

Gifts Under $50

20 Impressive Under-$50 Holiday Gifts To Suit Everyone On Your List

View All Gifts

From Our Partners

Vince Camuto

Shop top-ranked boots for your most stylish season ever

Shop Now

Arrow white

Straight-to-the-point emails to make finding what you love even easier.