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Beauty/Makeup/Drugstore

Top 10 Drugstore Eyeshadow Palettes

The Best Drugstore Eyeshadow Palettes That Rival Your Favorite High-End Brands

Image credits: elfcosmetics

Whether you’re a full beat or a five-minute makeup routine type of person, you need at least one high-quality eyeshadow palette you can rely on. Luckily, you don’t need to break the bank to make this happen, because today’s drugstore eyeshadow palettes can create a high-impact look for a fraction of the price of their high-end counterparts.

We get it—there’s something so satisfying about saving up for a luxury beauty buy from one of your favorite brands. But drugstore brands (such as Maybelline, CoverGirl, and Revlon) have had decades to invent and innovate in the makeup space, and there’s no denying that they often create products that deliver looks comparable to those of their more expensive competitors. 

With that said, let’s take a look at 10 top-rated drugstore eyeshadow palettes worth adding to your glam routine.

How We Found The Internet’s Best Drugstore Eyeshadow Palettes

At Rank & Style, we don’t play favorites. To curate our Top 10 lists, we use a data-driven algorithm that factors in best-seller lists, user reviews, and industry recognition. It's our unbiased way of vetting products on the market so you can rest assured you're only shopping the best of the best. Scroll ahead to see the best drugstore eyeshadow palettes the internet has to offer and shop your favorites.

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October 3, 2024

Written By:Sierra Rogers

Product Expert:Georgia Jones

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Top 10 Lists serve as unbiased shopping guides to the most trusted product recommendations on the internet. Products are scored and ranked using an algorithm backed by data consumers find most valuable when making a purchase. We are reader-supported and may earn a commission when you shop through our links.

The Rankings


10
Image credits: ulta
Rank & Style Approved

ulta

CoverGirl TruNaked Eyeshadow Palette

Overall Score

4.55

10

CoverGirl TruNaked Eyeshadow Palette

4.36

14713 User Reviews

5

Best Seller

4

Industry Recognition

0

Social Buzz

About Our Scoring System

In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.

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Best Drugstore Nude Eyeshadow Palette

WHAT TO LOVE
The TruNaked Eyeshadow Palette offers eight neutral shades to choose from, each one infused with shimmery glitter for a high-impact finish. Plus, this long-lasting drugstore eyeshadow palette provides up to 24 hours of wear—just don't forget the setting spray. 

INSPIRED BY
If these shades look familiar, it might be because they mimic those of Urban Decay's famous Naked Basics palette.

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Cruelty Free

Cruelty Free


Revlon Colorstay Looks Book Eye Shadow Palette

Overall Score

4.55

09

Revlon Colorstay Looks Book Eye Shadow Palette

4.4

28313 User Reviews

5

Best Seller

4

Industry Recognition

0

Social Buzz

About Our Scoring System

In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.

Best High-Impact Drugstore Eyeshadow Palette

WHAT TO LOVE
With a price point under $10, this is definitely an affordable drugstore eyeshadow palette. But there's more to love, because in addition to a lineup of eight shades, Revlon's Colorsray Looks Book Eye Shadow Palette is available in four finishes: matte, satin, metallic, and shimmer.

GOOD TO KNOW
Some shoppers were surprised by the small size of this palette, but the good news is that the shadows are highly pigmented (so a little goes a long way). 

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Makeup Revolution Reloaded Eyeshadow Palette

Overall Score

4.55

08

Makeup Revolution Reloaded Eyeshadow Palette

4.34

8237 User Reviews

5

Best Seller

3

Industry Recognition

3

Social Buzz

About Our Scoring System

In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.

Best Drugstore Glam Eyeshadow Palette

WHAT TO LOVE
There's no doubt about the value of this drugstore eyeshadow palette from Makeup Revolution, which has 15 shades and rings up under $10. Described as silky and blendable, these shadows have plenty of pigment and a good dose of shine. 

GOOD TO KNOW
You can pick up this palette in a variety of color themes, from Provocative (which is mostly pinks) to Marvelous Mattes (a rainbow of shades). 

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Cruelty Free

Cruelty Free


Wet N Wild Color Icon 5-Pan Palette

Overall Score

4.6

07

Wet N Wild Color Icon 5-Pan Palette

4.43

4090 User Reviews

5

Best Seller

3

Industry Recognition

3

Social Buzz

About Our Scoring System

In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.

Best Everyday Drugstore Eyeshadow Palette

WHAT TO LOVE
You don't need to choose a finish, because Wet N Wild's Color Icon 5-Pan Palette has them all. From a subtle matte to a high-shine shimmer, you can do it all with this range of neutral shadows.

INSPIRED BY
While Wet N Wild has its own history of best-sellers, some shoppers compare this lineup to Anastasia Beverly Hill's Soft Glam Eyeshadow palette.

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Cruelty Free

Cruelty Free


E.l.f. Cosmetics Bite Size Eyeshadow Palette

Overall Score

4.65

06

E.l.f. Cosmetics Bite Size Eyeshadow Palette

4.4

23193 User Reviews

5

Best Seller

3

Industry Recognition

3

Social Buzz

About Our Scoring System

In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.

Best Cheap Drugstore Eyeshadow Palette

WHAT TO LOVE
E.l.f. has been leading the way for drugstore beauty brands, and the Bite Size Eyeshadow Palette is a great example of why this company is so successful. For just $3, you can snag this highly-pigmented drugstore eyeshadow palette which comes in a mini size that's perfect for traveling.

REVIEW HIGHLIGHT
"I have worn eyeshadow in public maybe three times in my life. I used this palette (Sugar and Spice) and got compliments on my eyeshadow skills. Truth be told, I don't know anything about eyeshadow. The colors are rich, they go on thick, are blendable and perfectly color coordinated."

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Cruelty Free

Cruelty Free


Physicians Formula Murumuru Eyeshadow

Overall Score

4.65

05

Physicians Formula Murumuru Eyeshadow

4.3

4684 User Reviews

5

Best Seller

3

Industry Recognition

4

Social Buzz

About Our Scoring System

In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.

Best Drugstore Eyeshadow Palette For Sensitive Eyes

WHAT TO LOVE
A smooth application is a guarantee of the Murumuru Eyeshadow palette. Combining four kinds of butter (Murumuru, Cupuacu, Tucuma, and Tahitian), this top-rated drugstore eyeshadow palette is ideal for those who love a creamy, blendable shade.

REVIEW HIGHLIGHT
"I'm over 60 and recently switched to cream shadows. However, it's tough finding matte cream shadows. I'm really enjoying this palette. The texture of these shadows is so lovely. It is a very creamy, powdery texture that I apply with my finger and it wears beautifully all day."

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Cruelty Free

Cruelty Free

Clean Beauty

Clean Beauty


NYX Professional Makeup Ultimate Eyeshadow Palette

Overall Score

4.7

04

NYX Professional Makeup Ultimate Eyeshadow Palette

4.5

38229 User Reviews

5

Best Seller

3

Industry Recognition

4

Social Buzz

About Our Scoring System

In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.

Best Warm-Neutral Drugstore Eyeshadow Palette

WHAT TO LOVE
One of NYX's best-sellers, the Ultimate Color Shadow Palette was recently reintroduced with 40% slimmer packaging—perfect for throwing in a packing cube. This 16-shade palette embraces warm neutrals and features options that range from cream-colored tans to spicy red tones. 

INSPIRED BY
Some internet sleuths have discovered that this product includes a range of shades similar to Morphe's 18WT Matte Essentials palette. One notable difference is that NYX's version does include some shimmery shadows.

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Cruelty Free

Cruelty Free


Maybelline New York The City Mini Eyeshadow Palette

Overall Score

4.75

03

Maybelline New York The City Mini Eyeshadow Palette

4.25

14817 User Reviews

5

Best Seller

5

Industry Recognition

3

Social Buzz

About Our Scoring System

In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.

Best Mini Drugstore Eyeshadow Palette

WHAT TO LOVE
The City Mini Eyeshadow Palette is one of the best-kept secrets on the beauty aisle of the drugstore. With six high-impact shades and over 10 different iterations to choose from, you'll never run out of inspiration with this mini palette in your makeup bag. 

INSPIRED BY
If the warm, vibrant shades of the Hi-Rise Sunset version of this palette look familiar, it might be because they're reminiscent of those in Too Faced's Sweet Peach palette. While that product has since been discontinued, you can snag this Maybelline dupe for less than $10.

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E.l.f. Cosmetics Mad For Matte Eyeshadow Palette

Overall Score

4.75

02

E.l.f. Cosmetics Mad For Matte Eyeshadow Palette

4.43

6363 User Reviews

5

Best Seller

5

Industry Recognition

3

Social Buzz

About Our Scoring System

In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.

Best Drugstore Matte Eyeshadow Palette

WHAT TO LOVE
If you're into a matte finish, you need e.l.f.'s Mad For Matte Eyeshadow Palette. This 10-pan palette contains a range of satin shadows that can create a smoky eye or a rosy lid in mere minutes. 

REVIEW HIGHLIGHT
"This is an amazing palette, especially for us "mature women." There are no frosty shades, they are all matte and are very flattering colors. I think these colors would work for many complexions and eye colors. Plus, they go on very smooth and easy—a little goes a long way."

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Cruelty Free

Cruelty Free


Maybelline New York The Nudes Eyeshadow Palette

Overall Score

4.8

01

Maybelline New York The Nudes Eyeshadow Palette

4.39

27268 User Reviews

5

Best Seller

4

Industry Recognition

4

Social Buzz

About Our Scoring System

In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.

Best Drugstore Eyeshadow Palette Overall

WHAT TO LOVE
You'll never need another neutral eyeshadow again with The Nudes palette on your side. Every standard shade you can think of between beige and black is included in this 12-pan palette. Plus, it comes with its own applicator.

GOOD TO KNOW
This top-rated drugstore eyeshadow palette has over 17,000 5-star reviews on Amazon.

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